LexisNexis API Branding Guidelines
This
section explains our guidelines regarding the use of LexisNexis® brand,
logo and other trademarks in conjunction with your registration as a
LexisNexis API Developer.
LexisNexis®
permits registered and approved third party developers ("you") to use
certain LexisNexis brands and logos (the "LexisNexis Trademarks”) solely
in conjunction with the applications, websites, or devices you build
using the LexisNexis APIs (each an “Application”). Any additional usages
are not permitted without express prior written consent from
LexisNexis. The LexisNexis Trademarks can be used only as specified in
these API Branding Guidelines (“Guidelines”). By using our platform, you
agree to adhere to these Guidelines. If you have a separate agreement
with LexisNexis that addresses your use of the LexisNexis Trademarks,
that agreement shall supersede relevant sections of these Guidelines.
The
LexisNexis Developer Platform allows you to bring data and logic from
LexisNexis assets (like Martindale-Hubbell®) in to your Application.
Your use of the Developer Platform is governed by the LexisNexis Developer License Agreement or such other agreement between you and LexisNexis.
Violations
of your agreements with LexisNexis, including, but not limited to,
these Guidelines may result in LexisNexis suspending or terminating your
and your Application’s access to and usage of the LexisNexis Developer
Platform, LexisNexis APIs, or the LexisNexis Trademarks, in addition to
other legal remedies available to LexisNexis. These Guidelines do not
transfer or otherwise assign any ownership rights in the LexisNexis
Trademarks to you. Your use of the LexisNexis Trademarks is based on
your proper and responsible use of the LexisNexis Trademarks.
LexisNexis reserves all rights not expressly identified herein. Upon
termination of your Developer License Agreement, you must immediately
cease using the LexisNexis Trademarks and remove any LexisNexis
Trademarks from your Application.
I. LexisNexis Logos
To
provide our customers with the most consistent, optimal experience,
please use the approved electronic files only when including the logo in
your design layout.
As
a Third Party Developer, you may download the logos shown below for use
on your application. You are not allowed to use any other LexisNexis
logos aside from ones mentioned below, which can be downloaded from this
page. Alt text on these logo should be ‘LexisNexis’ and the logo should
be linked directly back http://www.lexisnexis.com.
The
LexisNexis® logo consists of the signature and the Knowledge Burst. The
logo should appear on all communications that are large enough to
depict the masterbrand at its minimum size as shown below.
The logo can be scaled down to a minimum height of 0.3125”. Always maintain the logo’s aspect ratio when scaling up or down.
You can download a ZIP file containing the Portable Network Graphics (.png) or Encapsulated PostScript (.eps) file for logos.
You must:
You shouldn’t:
- change the proportion of the knowledge Burst to the signature
- distort in any way (e.g. apply a shadow, tilt, stretch, etc)
- display
the LexisNexis Trademarks in any manner that might imply a relationship
or affiliation with, sponsorship, or endorsement by LexisNexis, beyond
that relationship established by the API agreement and your use of
certain LexisNexis data or use that can be reasonably interpreted to
suggest that any content not provided by LexisNexis represents the views
or opinions of LexisNexis or LexisNexis personnel
- combine
any LexisNexis Trademark with a name, trademark, brand, or logo of your
Application or other products; for example, you may not name your
Application, “LexisNexis Widget” or “Widget for LexisNexis”
II. Use of the LexisNexis Product Name
You
may use the LexisNexis product name and other words in connection with
the logo to indicate that the content you are displaying comes from a
specific LexisNexis product provided that:
- the
words displayed next to the logo are in a different font and color (in
comparison to the LexisNexis logo), and preferably in black;
- the LexisNexis master brand or product name, if used, is accompanied by either the ® or ™ symbol as required by these Guidelines
LexisNexis product names can appear below the LexisNexis logo, but cannot be "locked-up" with the logo.
III. Attribution
When
integrating the API into your website, you must feature the ‘Powered
by…’ badge on any application splash or main screen or web page where
the LexisNexis API has a presence. The badge should appear next to the
location where the API implementation appears on the page. In addition,
all badges on web pages must be clickable and link back to LexisNexis or
a product of LexisNexis like http://www.lawyers.com or http://www.martindale.com.
The
badges are available below for download and use. You may resize the
badges to an appropriate size for your application, but any badge that
you display must be at least 105px by 30px. In addition, all badges must
be displayed in a single color that is complimentary to the overall
creative or surrounding.
Two versions of badges are shown below. All badges are transparent aside from their respective badge colors.
You
can also download a ZIP file containing the Portable Network Graphics
(.png) or Encapsulated PostScript (.eps) file for each of the badges.
IV. LexisNexis API Product Guidelines
Martindale-Hubbell Rating
Martindale-Hubbell Ratings are comprised of two sets of ratings for Lawyers and Law Firms - Martindale-Hubbell Peer Review Ratings
which helps buyers of legal services identify, evaluate and select the
most appropriate lawyer or law firm for a specific task at hand and
Martindale-Hubbell Client Review Ratings which is a
service that enables buyers and providers of legal services to provide
and benefit from client feedback on a lawyer or firm.
Private
Practice Lawyers, Corporate In-House Counsel and Judges review their
Peers and thus generate a Peer Review Rating for other Lawyers. Law
Firms do not receive a Peer Review Rating. As a result for Law firms we
have Peer Review Firm Average Rating which is calculated by taking the
average of the summary value of the Peer Rating for all Lawyers at the
firm.
Clients
review the Law Firms and Lawyers they have hired in past. As a result
there are law firm level Client Review Rating and a Lawyer Level Client
Review Rating. Additionally, we also have Client Review Firm Average
Rating which is calculated by taking the average of 1) the Firm’s Client
Review summary rating (if it exists) combined with 2) the summary
ratings of all of the Client Rated Lawyers (if exist) at the firm. (No
special weighting is given to the rating of the Firm over the Lawyers.
If only a Firm Client Review exists, then that number alone is used. If
only Lawyer review(s) exist then those are used).
Permitted Uses for Lawyer Ratings
Following describes permissible ways to display Martindale-Hubbell Ratings within your application.
Any lawyer with a Peer Review Rating between 4.5 to 5.0 must have AV® Preeminent™ prepended before the numeric value. For example, a lawyer who has a Peer Review Ratings of 4.7 could be displayed as
AV® Preeminent™ 4.7 out of 5
Similarly a lawyer who is rated anywhere between 3.0 to 4.4 must have BV® Distinguished™ prepended before the numeric value. For example, a lawyer who has a Peer Review Ratings of 3.6 should be displayed as
BV® Distinguished™ 3.6 out of 5
Lawyers with ratings anywhere between 1.0 to 2.9 must simply have Rated prepended before the numeric value.
A lawyer with a Client Review Rating between 4.5 to 5.0 must have Preeminent™ prepended before the numeric value. For example, a lawyer who has a Client Review Ratings of 4.7 could be displayed as
Preeminent™ 4.7 out of 5
Similarly a lawyer who is rated anywhere between 3.0 to 4.4 must have Distinguished™ prepended before the numeric value. For example, a lawyer who has a Client Review Ratings of 3.6 should be displayed as
Distinguished™ 3.6 out of 5
Lawyers with client review ratings anywhere between 1.0 to 2.9 must simply have Rated prepended before the numeric value.
Permitted uses for Law firm Ratings
When
displaying a law firm’s Average Peer Review Ratings, you must display
it such that the rating scale is evident. For example a law firm with an
Average Peer Review Rating for 4.6 should be displayed as
4.6 out of 5.0
When
displaying a Law firm’s Average Client Review Ratings, you must display
it such that the rating scale is evident. For example a law firm with
an Average Client Review Rating for 5.0 should be displayed
5.0 out of 5
One can also display a Firm’s Client Review Rating in which case you should display a rating of 4.5 as follows:
Preeminent™ 4.5 out of 5
Internet sites or applications must include the certification mark Reference AND either the Rating Explanation identified above OR a link to a web page maintained by Martindale-Hubbell which contains the approved explanation. This page URL is www.martindale.com/ratings.
Web-based legal directories targeted to lawyers and law firms will be required to have a link
to a Web page maintained by LexisNexis Martindale-Hubbell which
contains the approved certification mark Reference and Rating
Explanation.
Non-permitted uses
Use or mention of the Martindale-Hubbell Ratings is not allowed in:
- Political pieces or advertisements/campaign promotions
- "Letters
to the Editor" or similar articles or opinion pieces that are public
commentary or reflect the personal opinions of the rated lawyer or law
firm
When to Contact Martindale-Hubbell
If
the Martindale-Hubbell Ratings Marks are to be used in a format that is
not identified above as a permitted usage, then the user must contact
Martindale-Hubbell Rating Services to obtain written permission prior to
use. Permission will be predicated upon the specific guidelines/format
set forth by Martindale-Hubbell being met. Permission may be revoked at
any time for failure to comply with said specific guidelines/format or
for any reason within the discretion of LexisNexis Martindale-Hubbell as
the entity responsible for the protection of the certification marks.
Contact the Ratings Support Team
Questions about Martindale-Hubbell Peer Review Ratings can be sent by e-mail to ratings@martindale.com.
Or by mail to:
Martindale-Hubbell Peer Review Ratings Services
LexisNexis Martindale-Hubbell
121 Chanlon Road
New Providence, NJ 07974