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News Releases
October-December, 2001
LexisNexis and CARMA International Form Alliance DAYTON, OH, October 31, 2001 - LexisNexis, the leading global provider of comprehensive, authoritative news, legal and business information solutions, and CARMA International, Inc. the leader in global media analysis, today announced an alliance to deliver a new Web-based tool for monitoring and evaluating media coverage of major corporations to the academic community. LexisNexis and CARMA will leverage their complementary strengths to bring librarians, students and faculty at business, journalist and communications schools a new type of company analysis, enabling them to deepen and broaden their research on hundreds of the world’s most visible global companies. Current users of CARMA’s imMEDIAte.com can tap into Web-based company analyses of over 700 of the world’s leading companies across all business sectors, based on the frequency and type of media coverage of those companies. The analysis is based on more than 160,000 news articles on key topics including: acquisitions/spin-offs, products & services, earnings and finance, stock performance, management, market share, reorganization, crises, positive/negative analyst comments, e-business, technology/research and development, international and domestic growth, pricing, environmental issues and others. “Students and faculty have a constant need for new and different information to inform and strengthen their academic research,” said Paul Kesaris, senior vice president, enterprise and library markets. “By combining CARMA’s expertise in media analysis with full-text news articles from LexisNexis, students and faculty across the country will have access to unique and compelling company information through a single, easy-to-use resource.” For LexisNexis, the alliance with CARMA further enhances the company’s offerings in two key areas – academic and media arenas. LexisNexis has been a leader in providing world-class information solutions to librarians, students and faculty at academic institutions for over 30 years. In the past two years, the company also has expanded its capabilities in the media arena with the acquisition of Press Access and now its alliance with CARMA. “CARMA is pleased to be collaborating with LexisNexis – by working together we can provide the most robust and effective media analysis tool available to date,” said Albert J. Barr, President & CEO of CARMA International. “This alliance will allow universities and colleges across the country to access a wealth of information and analytical data not currently available to the academic market. Professors and students will be able to use this service to more easily analyze different companies’ media coverage, and identify insightful quantitative and qualitative themes and trends.” About CARMA International CARMA International, Inc. has been providing media research consulting services to clients since 1984. With offices in North and South America, Asia, Australia and Europe, it is one of the few companies to provide comprehensive media research and consulting services on a global basis. CARMA imMEDIAte.com is an affiliate of CARMA International, Inc., and provides syndicated research on media coverage for 700 of the largest companies in the world. Results are published through a subscription-based Web site. CARMA International is the pioneer in the commercial applications of customized media analysis. Complete information is available through the Web site, www.carma.com. About LexisNexis LexisNexis is the global leader in providing comprehensive and authoritative news, business and legal information solutions to academic, corporate, government and legal markets, and is a member of Reed Elsevier plc. The LexisNexis™ services combine searchable access to over three billion documents from thousands of sources with leading-edge systems and tools for managing and evaluating this content. The LexisNexis family of products includes nexis.com for the information profession and lexis.com for the legal profession, as well as numerous customized products delivering both job-specific and enterprise-wide industry-leading knowledge solutions. For more information, visit www.lexisnexis.com. |
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