03/17/2010 05:00:00 PM EST
Pros and Cons of Specialization during a Recession

When the economy was booming, attorneys specializing in real estate acquisitions and other growing areas were busy and in demand. At that time some attorneys believed the old adage, "Specialize or Die." Now that the economy is faltering and specialties that were hot are now struggling for business, consider instead shifting that advice to "Generalize to Survive."
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here for more insights about the value of specialization vs. generalization
during these troubled economic times.
Ed Poll, J.D., M.B.A.,
CMC, is a recognized expert in law practice management. He helps attorneys &
law firms increase profitability, coaching them on issues of internal
operations, practice development, & financial matters. Ed enables lawyers to
be more effective with their clients with less stress for both the lawyer and
the client.. He practiced law for 25 years, has coached lawyers for 20 years,
and is the author of 13 leading books. His latest book, Growing Your Law
Practice Through Tough Times, will be released in February 2010. Ed is a
Fellow of the College of Law Practice Management, a board-certified Coach to the
Legal Profession and a charter member of the Million Dollar Consulting® Hall of
Fame. He can be reached at (800) 837-5880, www.lawbiz.com, www.lawbizblog.com and www.lawbizforum.com. © 2010 Edward Poll
& Associates, Inc., reproduced with permission of the author