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How is Marketing Like Breakfast?

Sep 04, 2013 10:17 AM by
John Shinkle
John Shinkle
Performance Development Consultant Ask a question
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As your mother probably told you, "Breakfast is the most important meal of the day." Mom was right! What you choose to eat for breakfast makes a big difference for the rest of your day and for your long-term health. However, there are reasons...

You Got a JD, not an MBA — Do You Really Need a Business Plan for Your Law Firm?

Sep 03, 2013 11:06 AM by
David Wodnicki
David Wodnicki
Law Firm Marketing Specialists Ask a question
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To answer the question in my own headline: Yes, even lawyers need business plans. Lawyers especially need business plans sometimes. Talking to a business school graduate, or at least thinking like one every once in a while, can yield all types of value...

What if Willy Wonka Had a Mobile Website?

Aug 26, 2013 10:32 AM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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Veruca Salt. Do you remember that name? She was a character from the classically delicious movie Willy Wonka and the Chocolate Factory . She uttered the famous line, " I want it and I want it NOW!" Never mind that she was a spoiled child and...

Get New Business with Mobile Marketing

Aug 20, 2013 09:16 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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More people are online than ever before and they are looking up lawyers using their mobile phones and tablets. If you haven't optimized your website for mobile devices, you are missing a lot of new business. Smartphones have been outselling PCs since...

As Seen on TV—Growing Your Business Law Practice!

Aug 16, 2013 09:47 AM by
Sara Derakhshanian
Sara Derakhshanian
Law Firm Marketing Specialists Ask a question
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Nearly 5 million people tuned in to watch "Shark Tank" last season, where entrepreneurs pitch their ideas to potential investors. Television commercials frequently appear, reminding inventors that they can file patents and (maybe) make a lot...

Building Your Law Firm Blog From the Ground Up

Aug 15, 2013 09:41 AM by
John Shinkle
John Shinkle
Performance Development Consultant Ask a question
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The legal profession rarely is among the first on the bandwagon of new business development models. However, more and more lawyers are embracing social media platforms for business development in their practices. Of all the different sites and platforms...

Mark It On Your Calendar: August Blog Topic Ideas for Attorneys

Aug 14, 2013 08:39 AM by
Samantha Miller
Samantha Miller
Vice President of Product Management for Web Visibility Solu Ask a question
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Has your legal blog taken a summer vacation? Don't let it stagnate for too long! Relevant and regularly updated content will help your website's SEO (search engine optimization) performance, boosting your site position in search engine rankings...

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