Are you asking your satisfied clients — lawyers and consumers alike — for reviews or testimonials, and actively posting them on your website? Do you ask clients to leave recommendations for your services at online legal directories and on...
If your website is optimized for mobile devices , you will undoubtedly make your mobile visitors happy. But that's only half the battle. What extra step are you taking on your mobile sites to engage with the ever-growing traffic? Today, there are...
Social media can't happily cuddle up with you on a cold night or bark at the mailman like your canine companion, but you can think of it as your firm's new best friend. What can you learn about online marketing from your dog? Believe it or not...
Go back. Now go way back in time to the most famous murder trial of the past 20 years. O.J. Simpson went from being adored as the football hero running through an airport on a TV commercial to the most talked-about man in America. What was unique about...
There's a generational shift underway in the American workforce and the legal profession is no exception. At our LegalTech New York 2013 panel, "Taming the Wild West of Social Media: The Secrets of Social Media Success in the Legal Profession...
Most of us have seen one of those "legal advice" forums on the Internet, but you've probably wondered whether any of your prospective clients take them seriously. Well, the results of the Attorney Selection Research Study by The Research...
There comes a point with any new medium of communication in which it either fades out as a fad or reaches such critical mass that it becomes an accepted platform. According to many experts, we've reached that tipping point with social media. In the...
You do it. I do it. We all do it — we check out product or service reviews online before we buy. Making an important decision like hiring an attorney is no different. Consumers and buyers of legal services greatly value reviews and recommendations...
Has a spring slump given you writer's block? Never fear — blogging inspiration is never further away than your calendar. Each month brings a host of holidays, observances and seasonal events that can help provide legal blogging content for attorneys...
Are you getting the business you want from your website? A law firm is a business. To generate the leads to drive that business, a law firm’s website must be more than a highly stylistic online brochure. Designing a website for a law firm is more...
