Gordon Cruse, a San Diego divorce attorney, recently provided me with a kind testimonial of the work we have provided for his law office: "I wanted a memorable professional site that would tell potential clients they'd come to the right place...
Developing a website for a law firm is unlike creating a website for any other type of business. The legal marketing sector is complex, so the content and design of your website must not only address your needs and goals but also be tailored to your target...
When potential clients view videos of attorneys, it can create a powerful connection like nothing else on a law firm website. But even an Oscar-worthy video won't help, if viewers don't bother to actually launch it. So, how can you get them to...
When you open a file, it's the end of a successful customer journey for the client — a trip that was influenced on the way by email, online searches, social media and referrals. Search engine giant Google recently unveiled data about which law...
Did you know that 57 percent of consumers will not recommend a business with a poorly designed mobile site and 40 percent of consumers will visit a competitor's site after a bad mobile experience?* If you haven't embraced mobile, you may be missing...
It's an idea that extends far beyond the classroom, because people everywhere want to hear stories. That's why most law firms seeking to attract clients through their website include case studies or recaps of notable work. Through case studies...
When it comes to your website, you probably spent significant amounts of time thinking about the text, layout and other details. But how much time did you spend thinking about the color scheme? When viewers visit your firm's website, their first impression...
