I was just reading a blog post by a lawyer who offered "5 easy marketing tips" for young and experienced lawyers. It offered the standard marketing advice but left out something crucially important. The blog post advised staying top-of-mind...
Some people have an innate talent for tasks that completely escape the rest of us. Take cooking. The grocery shopping, preparation, and then the actual cooking may be a joy; for those of us whose culinary knowledge stops at boiling an egg, it is a complete...
A paid search online advertising campaign can increase your website's visibility and help you attract more visitors. But once prospective clients "land" on your home page, how will you ensure more of them actually contact your firm to request...
Bad website design is like a bad tattoo. You went into the process wanting something that highlighted your uniqueness and attracted positive attention. Unfortunately, you got something indistinguishable from thousands of others — or worse, something...
It takes the right blend of ingredients to create a 5-star law firm website that inspires confidence and drives leads. Which elements pique a consumer's interest long enough to prompt a call to your firm? Join me as I host this complimentary one-hour...
Your website has the potential to be the major driver of new business for your firm — a well-designed site gives you a professional Web presence and creates more traffic. Creating a law firm website based on client needs demonstrates the value you...
In my last blog post, I described three options for making your website more dynamic and converting visitors to clients: video and podcasts, blogging and live chat. Here, I'll delve a little more deeply into each one: Video and Podcasts From a technical...
