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LegalTechNY Discussion: The Business Value to Using Social Media [video]

Feb 27, 2013 10:59 AM by
Amy Kovar
Amy Kovar
Product Marketing Manager Ask a question
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Steve Mann, chief marketing officer of the Research & Litigation Solutions business at LexisNexis, informed an audience of legal professionals attending our LegalTech New York 2013 panel ("Taming the Wild West of Social Media: The Secrets of...

LegalTechNY Discussion: Generational Shift in the Social Media Landscape [video]

Feb 21, 2013 03:35 PM by
Amy Kovar
Amy Kovar
Product Marketing Manager Ask a question
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There's a generational shift underway in the American workforce and the legal profession is no exception. At our LegalTech New York 2013 panel, "Taming the Wild West of Social Media: The Secrets of Social Media Success in the Legal Profession...

LexisNexis Panel Shares Secrets for “Taming the Wild West” of Social Media

Feb 15, 2013 09:48 AM by
Amy Kovar
Amy Kovar
Product Marketing Manager Ask a question
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At LegalTech New York 2013, a panel of experts set out to bring some clarity to the often confusing world of social media and break down some practical strategies for how law firms can leverage the power of social media to secure new clients. The session...

LexisNexis Marketing Experts to Host LegalTech Social Media Panel

Jan 24, 2013 03:40 PM by
Amy Kovar
Amy Kovar
Product Marketing Manager Ask a question
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Leading experts in law firm marketing from LexisNexis ® will be among the participants in a featured panel at LegalTech New York 2013, the number-one annual legal technology event in the world. The session, "Taming the Wild West of Social Media...

Marketing by Making Online Videos

Sep 24, 2012 12:13 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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YouTube is a potent marketing tool for attorneys. For example, when Ari Kaplan goes to conferences, he records short interviews of prospective clients he meets. Ari uses the video recording function on his iPhone, and uploads the videos online. "Self...

“Mark It on Your Calendar”: Blog Topics Ideas for Attorneys for October 2012

Sep 21, 2012 11:55 AM by
Jay Butchko
Jay Butchko
Director Retention and Acquisition Web Visibility Solutions Ask a question
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Two weeks ago, no one could have predicted that Eastwooding — or talking to an empty chair — was about to become an overnight sensation. But you don't need a crystal ball to predict some of the topics people will be talking about next...

Marketing by Making Introductions

Sep 19, 2012 03:43 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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The sharing culture that exists online creates marketing opportunities to introduce people to each other, according to lawyer, legal industry analyst and author Ari Kaplan. "If you met me, and I knew that you were an environmental specialist and...

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