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Marketing by Connecting to Groups

Sep 13, 2012 05:17 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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LinkedIn is a powerful social media platform that attorneys can leverage to achieve real business results — from increasing referrals and driving traffic to the firm's website to demonstrating a lawyer's expertise in a specific area of law...

Marketing by Making Connections Online

Sep 10, 2012 02:14 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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Marketing online is a conversation — not a one-way speech — according to lawyer, legal industry analyst and author Ari Kaplan. As he describes in the video, accepting a connection from another person is only the beginning. Most lawyers overlook...

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