Over 52 million strong, Latinos are no longer just a sub-segment of the American legal economy, but a prominent driver of economic growth and trends. Smart law firm marketers will court this fast-growing population of consumer clients. Contrary to false...
Mobile search on the Web is exploding and by next year will become the most common way people access the Web. 1 This trend includes how people look for lawyers — in fact, in the past year, Lawyers.com SM averaged close to 450,000 visits a month...
I am proud to announce that two customer websites developed by our LexisNexis ® Web Visibility Solutions team won Web Marketing Association 2012 WebAwards in the "Legal Standard of Excellence" category. The winners include Roberts Law Firm...
The use of mobile devices as a way to obtain information and connect with other people continues to soar. According to International Data Corp., the worldwide smartphone market grew by more than 54 percent last year. Our own market research has illustrated...
Looking to convert more website visitors to paying clients? Think video. Visitors will find their way to your website when they ask questions in search engines. A topical, professional-quality video (or series of videos) will answer their questions and...
Times have changed and so have the ways legal consumers search for information online. While desktop browsing still far exceeds mobile browsing, mobile Web usage is expected to overtake desktop usage by 2015, according to researcher IDC. Consequently...
If you didn’t have a compelling reason to include Google+ in your mix of inbound marketing for your law firm, you do now. On May 30th Google launched Google+ Local while shutting down Google Places. What’s the impact to a small law firm? Here’s...