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Are You Visible on Lawyers.com?

Apr 30, 2013 10:53 AM by
Brian Farrell
Brian Farrell
Law Firm Marketing Specialists Ask a question
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Here's something to think about: consumers with legal needs are now slightly MORE likely to turn to the Internet and search, as opposed to people they know and trust. More than three-quarters of adults — 76 percent — who looked to hire...

How a Solo Practitioner in a Competitive Market Increased New Business by 80 Percent [case study]

Apr 29, 2013 10:58 AM by
Samantha Miller
Samantha Miller
Vice President of Product Management for Web Visibility Solu Ask a question
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How essential is an effective online marketing program when you're a solo practitioner in a crowded market? Just ask Shawn Golesorkhi. Shawn practices family law in Orange County, Calif., where his office building in Costa Mesa alone is home to 10...

Online Reviews Can Be a Great Source of New Clients

Apr 24, 2013 08:11 AM by
Philip Livingston
Philip Livingston
CEO, Marketing and Business Solutions Ask a question
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You do it. I do it. We all do it — we check out product or service reviews online before we buy. Making an important decision like hiring an attorney is no different. Consumers and buyers of legal services greatly value reviews and recommendations...

Competitive Essentials App Gives Lawyers Visibility into Marketing Results and Competitive Data

Apr 11, 2013 12:44 PM by
Amy Kovar
Amy Kovar
Product Marketing Manager Ask a question
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The new Martindale-Hubbell® Competitive Essentials app allows law firms to quickly view and monitor performance data for their online marketing channels, as well as competitive data — all in one place — in order to see how they stack up...

How Law Firms Gain and Keep Clients

Mar 27, 2013 05:25 PM by
Denise Hoelscher
Denise Hoelscher
Law Firm Marketing Specialists Ask a question
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OK, so you have done the basics, paid for a nice website and have your firm information on Lawyers.com SM and martindale.com ®. Now what? First — have you looked at your listing recently? If you have been reading my blog you most likely have...

Family Law Attorney Leverages Mobile App to Win New Business

Mar 26, 2013 12:06 AM by
Anand Pandya
Anand Pandya
Vice President, Product Champion - Online Services Ask a question
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We recently spoke with Christine Cruse, a partner at The Law Office of Christine M. Cruse, P.C. in Warner Robins, Ga. about how using LexisNexis ® Lead Alert , a free mobile application, helps her respond to leads quickly and win new business. LexisNexis...

Yellow Pages hard at work

Mar 16, 2013 07:02 PM by
Robert Hodge
Robert Hodge
Law Firm Marketing Specialists Ask a question
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Here is an actual picture I took this week in a law office's lobby prior to my appointment. This is the "circulation" of your Yellow Pages advertisement? There are much better ways to market your law office's services than Yellow Pages...

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