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Should I invest in legal directory marketing?

Mar 16, 2013 07:13 PM by
Robert Hodge
Robert Hodge
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Absolutely, if that legal directory can show you search volume for your desired areas of law. Martindale-Hubbell spends millions each year promoting Lawyers.com for people seeking to hire legal counsel. Our TV ads, pay-per-click ads, print ads and search...

Are you wasting time posting blogs that are invisible?

Mar 16, 2013 07:10 PM by
Robert Hodge
Robert Hodge
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Blogs are valuable if Google and the other search engines regularly index their content and rank the postings accordingly. I have met a lot of attorneys who feel their blog content is valuable, but who are concerned their postings are invisible to the...

Yellow Pages hard at work

Mar 16, 2013 07:02 PM by
Robert Hodge
Robert Hodge
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Here is an actual picture I took this week in a law office's lobby prior to my appointment. This is the "circulation" of your Yellow Pages advertisement? There are much better ways to market your law office's services than Yellow Pages...

San Diego best practice law blogging recommendations

Mar 07, 2013 05:35 PM by
Robert Hodge
Robert Hodge
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In a meeting with a law office yesterday, I was asked for any San Diego best practice blogging recommendations . For starters, frequent postings makes it easier to be found in the search engines. Google, Yahoo and Bing want fresh, new content on a regular...

Getting a video to be viral online

Mar 02, 2013 01:59 AM by
Robert Hodge
Robert Hodge
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A local law office was interested in getting one of his videos "viral". Step one was creating a YouTube channel for the law office. Next we uploaded the video and tagged it with keywords I knew would be popular searches on YouTube and within...

Mitchell | Gilleon's website goes live http://www.mglawyers.com

Mar 06, 2013 12:12 PM by
Robert Hodge
Robert Hodge
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The new Mitchell | Gilleon website went live today. We used the "fighter" theme based on the law office's reputation for litigation in San Diego County.

Posting Blogs on Lawyers.com

Jan 28, 2013 04:30 PM by
Robert Hodge
Robert Hodge
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I would recommend writing your blog posting ahead of time in a word document or another program which allows you to do spelling and grammar checks. You will be able to copy & paste your content into the blog authoring tool. Getting Started Log into...

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