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Ways to Use Social Media Effectively

Dec 17, 2012 08:26 AM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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In the webinar excerpt "How Will You Use Social Media?" I join Stephen Fairley, CEO of The Rainmaker Institute , to describe practical steps lawyers can take to generate new business with social media. LinkedIn, Facebook, Twitter and blogs will...

Reaching the Hispanic Market Online — It’s Easier and More Productive than Many Think

Dec 07, 2012 02:37 PM by
Robert Hodge
Robert Hodge
Law Firm Marketing Specialists Ask a question
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There are so many great things about living in San Diego — the weather, the ocean, the architecture, the culture. I happen to live about 15 miles away from Mexico, and I talk to a number of attorneys who want to reach out to the Spanish-speaking...

HOW TO: Let the Holidays Help Your Law Firm Visibility

Oct 22, 2012 09:20 AM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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Whether you're reading this post in chilly New York or sunny South Beach, chances are that within the last few days (or even minutes), one thing is for sure: you've briefly thought about the upcoming holiday season and how it will impact your...

Online Marketing Tips from Your Dog

Oct 08, 2012 08:39 AM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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Social media can't happily cuddle up with you on a cold night or bark at the mailman like your canine companion, but you can think of it as your firm's new best friend. What can you learn about online marketing from your dog? Believe it or not...

“Mark It on Your Calendar”: Halloween Blog Topics Ideas for Attorneys

Oct 01, 2012 10:05 AM by
Jay Butchko
Jay Butchko
Director Retention and Acquisition Web Visibility Solutions Ask a question
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Think that Halloween has no place in the practice of law? Think again. During most of the year — namely November to August — relatively few people go to Google searching for Halloween-related information. But beginning in September, search...

How Commenting Can Help (and Hurt) Your Social Media Presence

Sep 24, 2012 11:45 AM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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I know what you're thinking: How can other folks' comments really help my blog? Comments or feedback mean that people are reading your blog, which is the purpose. When a blog receives comments from regular posters, it becomes more dynamic and...

Measuring Your Social Media Success

Sep 23, 2012 11:17 PM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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As an attorney, you already have access to important legal information and a credible opinion to go along with it. That's why social media is the perfect vehicle to build relationships with new clients and to continuously nurture your current professional...

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