Has a spring slump given you writer's block? Never fear — blogging inspiration is never further away than your calendar. Each month brings a host of holidays, observances and seasonal events that can help provide legal blogging content for attorneys...
Your website's search engine rankings are influenced by a number of factors, including the frequency with which content is being updated. At the same time, some Web searches are seasonal. For instance, not surprisingly, there are more income tax–related...
The evidence is mounting. The results are undeniable. Social media is now a must-have component of a successful law firm's online marketing strategy. In fact, 50 percent of responding small law firms (2-9 attorneys) and 53.3 percent of surveyed solo...
Confession time: Sometimes I struggle to come up with blogging topics. It's not always easy to generate ideas that will be relevant to readers. But the next time you find yourself staring at a blinking cursor on a blank screen, turn your attention...
Insightful, timely blogging that uses current events as a hook is an effective way attorneys can market themselves. For January, in the wake of the tragic Newtown, Conn., school shooting, President Barack Obama has appointed a government task force —...
Fresh content from a blog can increase the search engine optimization value of your website. But if you already have a strong blog on a well-performing website, you may want to consider building on your success to generate even more leads. Developing...
The holiday season is in full swing and that means there is plenty of material for your law firm blogging . December seasonal events present novel marketing opportunities for your law firm blogging . You have a new reason to reach out to existing clients...
