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Stay Organized with Practical Blogging Tips

Sep 17, 2012 11:24 AM by
Dee Latham
Dee Latham
Senior Copywriter Ask a question
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Your law firm blog doesn't have to be perfect, but it does need the ability to draw readers in. Creating rich, inviting posts are the way to connect with your audience and convert them into clients. But before you can say "return on investment...

Marketing by Connecting to Groups

Sep 13, 2012 05:17 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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LinkedIn is a powerful social media platform that attorneys can leverage to achieve real business results — from increasing referrals and driving traffic to the firm's website to demonstrating a lawyer's expertise in a specific area of law...

Marketing by Making Connections Online

Sep 10, 2012 02:14 PM by
Larry Bodine
Larry Bodine
Sr. Director Editor in Chief Ask a question
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Marketing online is a conversation — not a one-way speech — according to lawyer, legal industry analyst and author Ari Kaplan. As he describes in the video, accepting a connection from another person is only the beginning. Most lawyers overlook...

Being Found: Why Social Media Should Be Part of Your Law Firm’s SEO Strategy

Sep 05, 2012 09:48 AM by
Samantha Miller
Samantha Miller
Vice President of Product Management for Web Visibility Solu Ask a question
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From suspecting a spouse of cheating to struggling with a failing business, when consumers search for answers to their legal troubles, they often turn to the Internet. Writing a blog on such legal matters increases the chances your firm will be found...

The Power of Personality: How Video Drives Leads for Law Firm Websites

Aug 16, 2012 07:16 PM by
Samantha Miller
Samantha Miller
Vice President of Product Management for Web Visibility Solu Ask a question
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Looking to convert more website visitors to paying clients? Think video. Visitors will find their way to your website when they ask questions in search engines. A topical, professional-quality video (or series of videos) will answer their questions and...

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