Using the Business Connections of Social Media

In a competitive marketplace, you can’t afford to overlook any viable opportunity that leads to new business … including ones based on social networking. Most firms are already exploring the potential of LinkedIn® as the acknowledged top site for business professionals, but the new environment and rules of engagement for social media make it difficult to find the right business development and relationship-building path to success.
PeopleLinx, a new solution partner of LexisNexis® InterAction®, helps professional service firms turn social media opportunities into social business results. Their software and service solution portfolio is designed to optimize all your LinkedIn activities by delivering:

  • Training – to fully understand social media and how it supports relationship goals
  • Profile Optimization – to strengthen this core element of every LinkedIn presence
  • Analytics and Reporting – to measure progress and guide your real time improvement efforts
  • Coordinated Content Sharing – to use more advanced and successful communication techniques

Turning LinkedIn users into smarter business builders can lead to impressive results for your firm, as well as your professionals:

  • Increase 1st degree connections
  • Reach a broader audience with more effective returns
  • Contribute directly to brand-building and business development initiatives
  • Outperform competitors with more leads and more business (53% of business-to-business marketers have acquired a customer through LinkedIn: HubSpot, May 2013)

Discover how the PeopleLinx and LinkedIn combination can transform social media into social business by talking with your LexisNexis representative as a first step. Click here to request more information.

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What Customers Are Saying

"InterAction is the de-facto Enterprise CRM solution for professional services. The internal project team had experience working with the product in previous roles, and as such was well versed in the power of the solution. InterAction also proved to be the best fit for the unique challenges of our thriving organisation, especially as we hone our business to meet the needs of our clients."

Andrew Dunn – Business Dev. Partner
Begbies Traynor Group

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