It sounds like a B movie screenplay, but a recent trademark lawsuit
has dolls doing battle against models and thespians. Last Friday, American
Girl, the seller of dolls, doll clothing, historical books and videos, filed a
trademark lawsuit against the modeling/acting agency, Barbizon International.
Barbizon uses the mark FIND YOUR INNER STAR in conjunction
with its courses on modeling and acting. This mark is similar to American Girl's
FOLLOW YOUR INNER STAR mark. In its infringement complaint, American Girl alleges that it:
offers and licenses to third
parties to offer many forms of entertainment that enhance the American Girl
experience, including the performance of live plays and fashion shows, live
musical performances and production of feature films. These on-screen and live
performances require actors, and American Girl's catalogs and website require
models. Indeed, American Girl, its modeling agencies and its licensees
regularly host casting calls and seek applications for models and actors
nationwide. American Girl also holds photo shoots at various locations
throughout the United States, engaging models for photography and videography.
American Girl provides services
that overlap with, or are closely related to, those of Barbizon. American Girl
offers entertainment services, conducts casting calls on its own or through its
modeling agencies or third party licensees, and otherwise hires models and
actresses in connection with providing entertainment services and advertising and
marketing materials. As a result, consumers are likely to believe that
Barbizon's services are offered by American Girl, or licensed by American Girl,
when in fact they are not.
Sign in with your Lexis.com ID to access Trademark Law resources on Lexis.com or any of these
Mathew Bender Trademark Law publications:
Click here to order Trademark Law
treatises/resources and Mathew Bender publications.
View the LexisNexis
Catalog of Legal and Professional Publications
here for a list of available LexisNexis eBooks.
Click here to learn more about
For more information about LexisNexis products and solutions connect with us through our corporate site.