While an innovative social media campaign can be a great boon to business, corporate America is becoming increasingly aware of the inherent dangers of social media as well. In particular, employees' statements about employers on personal Facebook, Twitter and other social media accounts have the...
Last week, Facebook published a revised version of its Promotions Guidelines . The most significant change for advertisers is that, under the new guidelines, Facebook no longer requires written approval for an advertiser to administer a promotion on Facebook through its Fan Page. As defined...
"A little bird told me." It's an oldie, but it has new life
in the UK, particularly in the Supreme Court.
The Supreme Court of the United Kingdom today published guidance
on its practice relating to the use of "live text based communications"
(i.e. Tweeting), green lighting...
Twitter Turns Acidic to Trademark/Right of Publicity Claims
Twitter, in the legal
world, might prove to be the equivalent of sulphuric acid. In NBA-Player Gilbert
Arenas' recent lawsuit against his ex-girlfriend (Laura Govan) and Shed Media's
reality show, Basketball
Wives: Los Angeles...
By: Donna Ray Berkelhammer
Could this happen to your Twitter account after you amicably leave your job:
"The costs and resources invested by ON A WING AND A PRAYER PRODUCT
GROUP into growing its followers, fans and general brand awareness
through social media
are substantial and are...
Perhaps the most remarkable feature of the current hyper-digital age is the ever-shrinking gap between the celebrity and everyman. Nowhere is this phenomenon more apparent than in the realm of the celebrity tweet. Twitter, the pervasive microblogging website, promises thrilling accessibility to prominent...