Google Set To Change Its Trademark Policy Throughout Canada And Most Of Europe

On September 14, 2010, Google is set to change its controversial AdWords policy for Canada, the United Kingdom, Ireland and most of the rest of Europe. 1 In recent years, Google has systematically altered its AdWords trademark policy - both geographically and in substance - with a tendency toward...

The Keyword Plot Thickens as the Internet Troika Suffers Its Demise at the Hands of the Sleekcraft Factors: Ninth Circuit Addresses Confusion and Keywords

It is not too early to wax nostalgic about the Internet and trademark infringement. It seems so long ago that the Ninth Circuit, in discussing metatags and initial interest confusion, said: Using another's trademark in one's metatags is much like posting a sign with another's trademark...

Bullivant Houser Bailey PC: Will Ninth Circuit Decision Open Floodgates on Bidding for Trademarked Keywords?

By Daniel T. Rockey In an opinion that will cause many companies to rethink their Internet advertising strategies, the 9th Circuit Court of Appeals held in Network Automation, Inc. v. Advanced Systems Concepts , Inc. , Case No. 10-55840 (March 8, 2011) [ enhanced version / unenhanced version ...

Fourth Circuit Offers Google Some Unfavorable “Keywords” in Rosetta Stone’s Trademark Appeal

Rosetta Stone's trademark/keyword lawsuit against Google was given new life today when the Fourth Circuit vacated in part an order granting Google summary judgment. Rosetta Stone v. Google, Inc ., 2012 U.S. App. LEXIS 7082 (4th Cir. 2012) [ enhanced version available to lexis.com subscribers ...

Troutman Sanders LLP: Rosetta Stone and Google Settle Trademark Suit

By Megan Rahman Rosetta Stone Inc. and Google Inc. settled their trademark infringement suit Wednesday [Oct. 31st] in the Eastern District of Virginia (case no. 1:09-cv-00736). The suit, filed by Rosetta Stone (and previously posted about here and here and here ), revolved around the treatment of...