Making your content go viral--how content improves SEO and more … View online > April 6, 2012 Issue 7 Share this message  |       5 Reasons Your Business Should Be Blogging Maybe you’re already blogging, but having trouble persuading your partners to blog, too. Or perhaps you’re thinking about starting a blog, but don’t think you can justify the time it will take. Marcus Sheridan offers 5 reasons why you—and others at your firm—should start blogging today. Learn more ... Why Content Matters for Search Engine Optimization Want to know the secrets to landing atop the search engine rankings? Here’s one clue: Content is king. Sure, you’ll need to employ some other techniques, but they all revolve around the content you’re creating. Learn more ... 7 Tips to Help Make Your Content Go Viral If you obsessively check your blog’s readership stats, you might have noticed the numbers are flat, with little-to-no growth in the size of your audience. How do you grow? Try to create content your readers will want to share with other people. Learn more ... 5 Ways to Draw Readers Into Your Articles Few readers will spend the time slogging through a dull blog post. So how do you catch a reader’s attention? Linda Formichelli offers five ways to grab your readers—and keep them. Learn more ... In This Issue 5 Reasons Your Business Should Be Blogging Why Content Matters for Search Engine Optimization 7 Tips to Help Make Your Content Go Viral Ways to Draw Readers Into Your Articles How to Create a Custom Theme for Your WordPress Blog with Minimal Coding How to Create a Custom Theme for Your WordPress Blog With Minimal Coding There’s a good chance you’re using WordPress for your blog—after all, it’s one of the most popular blogging platforms. But you may not want to use the stock templates that WordPress offers. Creating a new template requires coding experience, but Lifehacker.com offers some shortcuts to help develop a custom template for your firm’s blog. Learn more ...       |  Martindale-Hubbell® To ensure delivery, please add lexisnexis@email.lexisnexismail.com to your address book. This is a LexisNexis Legal & Professional advertisement intended for #EmailAddr#. If you wish to unsubscribe from LexisNexis Legal & Professional promotional email communications or manage your email preferences, use this link. Please DO NOT reply to this email. For customer support inquiries, please call 1-800-543-6862 or visit our Contact Us page. LexisNexis, Martindale-Hubbell and the Knowledge Burst logo are registered trademarks of Reed Elsevier Properties Inc., used under license. Other products or services may be trademarks or registered trademarks of their respective companies. LexisNexis Privacy and Security Statement | Copyright © 2012 LexisNexis. All rights reserved. 9443 Springboro Pike, Miamisburg, OH 45342 Source: 1-1716623121 | Treatment: 1-1810874651 | 151549a