Creating compelling content, getting more comments, building a quality audience … and more!
LexisNexis® | Best Practices in Lawyer Blogs
May 2, 2012 Issue 9
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6 Tips for Building a High Quality Blog Following

Creating a successful blog takes more than just terrific content. You need to take the time to build an audience of readers. But don’t make the mistake of focusing just on readership numbers, says tech journalist Shane Snow. You want readers who are also potential clients. Snow offers six tips to help build a quality audience for your blog.
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A Fool-Proof Formula for Easily Creating Compelling Content

We all have at least one good story in us. But to be a legal blogger you need more than just one story—you need to regularly publish content that’s compelling. Marketing blogger Danny Iny has the recipe for success.
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How to Get More Comments

Have you ever wondered why one blog consistently gets dozens of reader comments while another blog rarely gets any? Encouraging more comments from your readers is both a science and an art. WordPress offers 12 suggestions to help build a dialogue with your readers.
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The Great “You Have to Post Every Day to Be a Successful Blogger” Myth

New bloggers often wonder how often they should update their blog. Daily posts may be too onerous, but monthly posts seem too infrequent. Is there a one-size-fits-all answer? No, says marketer and blogger Danny Brown. He walks you through the process of deciding which frequency is right for you.
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In This Issue
LexisNexis Deal With JD Supra Increases Visibility for Law Firm Bloggers

Good news for lawyers blogging through the LexisNexis® Social Media Visibility Advanced platform! LexisNexis has teamed with JD Supra to syndicate our clients’ blog content. If you choose to syndicate your blog posts through JD Supra™, you’ll expand your blog’s audience, improve your SEO and engage with more prospective clients.
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