Marketing Solutions from LexisNexis® provide you with the data and analytics needed to successfully target the right audience, specifically helping you:

  • Acquire profitable and sustainable new business
  • Grow your business with timely consumer insights
  • Retain business by focusing on your most profitable at-risk customers

Attract new customers and retain existing customers with compelling, data-driven marketing programs. Let us help you gain insights into your response and conversion results, allowing you to make smarter business decisions.

Active Insights
Actionable intelligence for active risk management
Campaign Analyzer(SM)
Identify the impact of brand impression, marketing and customer communications
DirectLink(SM)
Optimize your marketing investment by integrating your data, analytics and more
Lead Optimizer
Save time and money by eliminating unproductive leads, early in your lead processes.
Market Magnifier
Better segment and target current customers and prospects with actionable data
ProspectBase®
Find marketing leads that meet your underwriting appetite
Renewal Retention Service
Proactively address policy attrition with targeted retention strategies

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