LaFrance on Federal False Advertising Claims Arising From FDA-Compliant Labels: POM Wonderful LLC v. Coca-Cola Co., 2014 U.S. LEXIS 4165 (June 12, 2014) (PDF)

In POM Wonderful LLC v. Coca-Cola Co., the Supreme Court held that a misleading food or beverage label may be actionable under the false advertising provisions of the Lanham Act even if the label satisfies the requirements of the federal Food, Drug, and Cosmetics Act and regulations thereunder. Thus, for the food and beverage industry, FDA compliance is not a safe harbor against false advertising claims.

Publisher :LexisNexis Emerging Issues Analysis
Format: Electronic, 5 Pages , PDF

ISBN: 9781422429983

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