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What a difference a year and even a week makes. When we started tracking the presidential election coverage a year and a half ago, we aimed to test a few theories:
Higher media coverage would lead to better poll results
Social media would play a role in the election
Swing states would reign...
Donald Trump is not known for mincing words. In the wake of the San Bernardino shooting, Trump suggested the U.S. enact a travel ban for all Muslims, and media coverage exploded. Naturally, we decided to monitor the media to see what we could learn. Here are some findings from our media analysis.
Plenty of pundits—in Ohio and across the nation—were surprised when Issue 3 to legalize marijuana went down in a crushing 64 to 36 percent defeat, particularly because poll numbers had indicated a close margin of support for legalization. It wasn’t just the poll numbers that were misleading...