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This time last year, Forbes declared that 2017 would be defined by technology across industries. This proved to be a very accurate projection, and the nonprofit sector was no exception. In twelve months, nonprofits have positioned technology to be central to their operations, and as we go through 2018...
The year is winding down, but for non-profits and universities, the planning for 2018 fundraising has already begun. Understanding trends and challenges can enable you to drive engagement more efficiently and effectively. Before we start predicting what trends will impact development professionals next...
Every good prospect researcher knows that getting the most out of donors relies heavily on having their databases full of accurate and up to date information. So much time can be wasted chasing dead leads, and loyal donors can be lost if an outdated phone number or email address causes you to lose contact...
Everybody in the fundraising world knows the importance of December in any nonprofit campaign, but especially when it comes to year-end goals. The majority of donations are made in the last month of the year, and so using this to the advantage of your campaign to give it that extra boost before bringing...
Fundraising and donations during the holidays are big business - it’s not called the Season of Giving for nothing! Extending out of old religious traditions of helping the poor at Christmas time and reaching into the 21st century, people still feel particularly motivated to make a difference at...
Every year after Thanksgiving comes to an end and families gear up for Christmas, the Black Friday frenzy begins. Traditionally the busiest shopping weekend of the year, retailers discount their hottest must have items and shoppers brave the crowds by the millions.
In 2016, 137 million people grabbed...