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Using Media Monitoring to Manage, Protect and Grow Brands
Posted on 10-12-2016 by Megan Burnside

"I'll leave it to chance," said no PR professional ever. But, do all PR professionals have a fast and effective way to stay atop of media buzz? Last September, we brought together three media intelligence experts to share best practices for utilizing media monitoring to manage, protect... Read More

Webinar: Tips for Avoiding a Brand Fail Due to Negative News
Posted on 07-12-2016 by Kari Abitbol

Everywhere you look—in print, on websites and across social media—negative news abounds. Those stories make for interesting reading unless, of course, the focus of the article is your own organization or individuals associated with it. Recently, we hosted a webinar entitled, “Preparing... Read More