Porter & Hedges is one of the last remaining mid-sized firms in Houston with 100 attorneys that regularly vies for business with much larger multi-office firms. To level the playing field as smoothly as possible, the firm embarked on a plan...
There are lots of things one can do
from a marketing and business development standpoint to have a successful
practice, whether you are a solo or, quite frankly, a lawyer in any size firm.
Considering the fact that you will have less resources to bring...
A lot of mistakes made by lawyers when it comes to marketing and business development are pretty simple, and simple to overcome. They just must be recognized and dealt with. A reader sent along an email, which led me to an article by Kenneth Hardison...
Being a good writer with a dynamite
article you would like to get published is only half the battle. You must
comply with editorial rules and protocol of the publications you're trying to
reach, if you will have any chance at all of getting that...
Just as lawyers perform due diligence in researching the ins and outs of case law, law firms large and small need to investigate the business landscape to improve market intelligence. A growing number of legal professionals, particularly law librarians...
I have worked with Paul Grabowski, Esq.
at two well known Texas law firms, Andrews Kurth and Porter Hedges , where he led the marketing departments.
He just wrote this post for Thom Singer's blog (Thom Singer
is also an Andrews Kurth marketing...
The biggest mistake most lawyers make in developing new business is that they don't listen. In a shocking turn of events, they talk too much.
Experts agree that when you are building business relationships, you should spend 50% to 80% of your time...
A law firm can improve its positioning on search-engine results by incorporating keywords that are relevant to the practice and that prospective clients are likely to use in searches.
Sixty-five percent of people in need of legal representation begin...
Seeking client feedback is not only important for every law firm, but it
needs to be done right.
Following a recent post of mine on the topic, my friend
Stacy West Clark raised some
issues that got me to thinking about the Who, What, When, Why's...