Legal Business

Recent Posts

Can A Coach Help You Grow Your Practice?
Posted on 21 Jul 2010 by Tom Kane

In a word, YES. Your coach could be a fellow lawyer in your firm, or another solo (who in turn you could coach), or it could be someone else. Basically, the purpose is to engage a friendly, experienced person to offer ideas and remind you (some might... Read More

Biggest Challenges Facing Small Law Marketing Efforts
Posted on 9 Nov 2010 by Legal Business Community Team

You may have read that LexisNexis just launched its " Ultimate Law Firm Marketing Makeover " contest, which gives small law firms across the United States (those with up to 21 practicing lawyers) an opportunity to win a comprehensive suite of... Read More

Don't Procrastinate, Draft Your Marketing Planning for 2011, NOW
Posted on 22 Nov 2010 by Tom Kane

Okay, you had the best of intentions after the summer to gear up for the fall and winter months ahead, right? But, you didn't get around to it, right? Well, two "rights" don't make a wrong... it just means that you procrastinated. Join... Read More

No Justice for ‘Justics?’ Lawyer Sues Yellowbook for Misspelling
Posted on 9 Nov 2010 by Legal Business Community Team

Manny de Castro is suing Yellowbook after the phone book maker misspelled a prominent word in the attorney's half-page, color advertisement, but still insisted he pay for the ad or be taken to a collection agency. A frustrated de Castro says he'll... Read More

Do More Than Expected, Nothing Less
Posted on 22 Jun 2011 by Tom Kane

Make sure to do more than expected for your clients (and referral sources). But, really make sure to never do less than they expect. While traveling to Buffalo on business, I rode in from the airport with a cab driver who asked when I would ... Read More

ABA May Destroy Internet Marketing Advantage for Solos and Small Firms
Posted on 8 Nov 2010 by Tom Kane

There has been a bit of a stir over the recent the ABA memo calling for comments on their "Issues Paper Concerning Lawyers' Use of Internet Based Client Development Tools." I became aware of the issue thanks to an email from Larry Bodine... Read More

Are law firm newsletters worthwhile?
Posted on 9 Feb 2011 by Norman Clark

I recently participated in an interesting discussion with a group of law firm partners about the value of newsletters. About half of the group said that their firm's newsletter was worthwhile overall; but the other half argued that it was a complete... Read More

LexisNexis Ultimate Law Firm Marketing Makeover Contest
Posted on 1 Nov 2010 by Martindale.com

The following blog was written by Philip Livingston, CEO Martindale-Hubbell, SVP LexisNexis USLM In today's economy, smaller firms and solo practitioners are challenged like never before to find and win new clients - typically individuals or small... Read More

Put Your Best Face on Facebook
Posted on 14 Dec 2010 by Tom Kane

Although I've been on Facebook for awhile, I can't say that I have been a big fan. In fact, when it comes to social media, I've been in favor of LinkedIn over Facebook for businesses, especially law firms. That may be changing. If you are... Read More

LexisNexis Ultimate Law Firm Marketing Makeover Contest: $50,000 Grand Prize Winner Announced
Posted on 31 Jan 2011 by Martindale-Hubbell Connected

The following blog was written by Philip Livingston, CEO Martindale-Hubbell, SVP LexisNexis USLM Last night on the eve of LegalTech , LexisNexis hosted a Small Law dinner in New York City. There were nearly 40 people in attendance, all of whom are... Read More

Obstacles to cross-marketing
Posted on 25 Jun 2010 by Norman Clark

"We all know that we should be cross-marketing and cross-selling, but we're just so bad at actually doing it." I frequently hear comments like this from law firm partners. There are a number of reasons why a law firm can be so bad at... Read More

How you can monitor social media buzz about you
Posted on 6 Jul 2011 by Deborah McMurray

Rob Kahn, Director of Business Development at Fenwick & West LLP , and Elizabeth Lampert, owner of Elizabeth Lampert PR , just wrote an article for the National Law Journal about social media. The publication date was July 4, 2011. After reading... Read More

7 Mistakes PI (and Other) Lawyers Make When Marketing
Posted on 26 Jul 2010 by Tom Kane

A lot of mistakes made by lawyers when it comes to marketing and business development are pretty simple, and simple to overcome. They just must be recognized and dealt with. A reader sent along an email, which led me to an article by Kenneth Hardison... Read More

How To Improve Your Client Service
Posted on 11 Aug 2010 by Tom Kane

Most law firms would say, if asked, that they provide excellent client service, or at least very good service. Unfortunately, this self-assessment is not based on fact in most cases. As my friend Stacy West Clark reports, when clients were asked how their... Read More

Coaching or The Buddy System
Posted on 13 Oct 2010 by Tom Kane

What I especially like about Seth Godin is his pithy posts which plant plenty of powerful (p)ideas in my pons (part of brainstem). Okay, I didn't do that well on that one, but heck it's only Tuesday. The point is that his recent brief post about... Read More