Sponsorship reversal shows compliance risks to art world
Posted on 07-11-2019 by Lisa Thompson

One of Britain’s most famous art institutions has reversed a sponsorship deal after it was revealed that the sponsor’s owner had backed a ban on teaching LGBT issues. As art organizations, universities and non-profits become more reliant on sponsorship rather than government funding, they... Read More

Why Universities & Foundations Need Stronger Risk Management Processes
Posted on 04-02-2019 by Lisa Thompson

Is it time for universities—and the foundations that fundraise on their behalf—to adopt the rigorous due diligence and risk monitoring processes that global companies use? Based on the latest bribes-for-admission scandal to hit the headlines, the answer is a resounding, “YES!”... Read More

Public Relations TNT (Trust and Tech):Explosive trends & recurring challenges for PR professionals in 2019
Posted on 01-16-2019 by Lisa Thompson

2018 is in the history books. For PR professionals it was a challenging year of trying maintain relationships and connections in a time of historic corporate and media distrust. And not all of it without good reason. (We’re looking at you Facebook and Cambridge Analytica ). Fortunately for every... Read More

Cracks in Food Safety Programs Lead to ‘Eggstraordinary’ Recall
Posted on 06-13-2018 by Lisa Thompson

Two-hundred and seven million eggs were recalled on April 13th of this year—the largest such recall in the U.S. in nearly 10 years. By May, another 12 people from 9 states had fallen ill from the tainted eggs, bringing the total to 35 with 11 individuals requiring hospitalization. Major supermarket... Read More

10 CEOs Who are Winning on Reputation & Why Corporate Social Responsibility Plays a Role
Posted on 05-29-2018 by Lisa Thompson

Sundar Pichai of Google and Tatsumi Kimishima of Nintendo are among the world’s ten CEOs with the best reputations. That’s according to a new study by the Reputation Institute , which also found a “direct and strong correlation” between a CEO’s reputation and how their company... Read More

Cruise Line's Response to Reputational Risk Scuttles Viral Video
Posted on 05-25-2018 by Lisa Thompson

The Travel Industry has suffered plenty of blows in the past year, thanks to videos that go viral. But while some airlines failed to adequately address the reputational risk arising from customer footage of regrettable moments, Carnival Cruise Lines recently proved that a quick, thoughtful response to... Read More

How Do Companies Earn Top Marks for Reputation?
Posted on 03-16-2018 by Lisa Thompson

Our latest expert Q&A features Stephen Hahn-Griffiths, executive partner and chief research officer at the Reputation Institute. The organization is best known for producing its annual RepTrak , which ranks 7,000 companies around the world according to their reputation. Each company is given a score... Read More

Building a model CSR strategy brick-by-brick
Posted on 03-09-2018 by Lisa Thompson

LEGO Group will sell some pieces made from plant-based plastic this year—it’s the first step in its bid to make all products and packaging from sustainable materials in 2030. LEGO prioritizes corporate social responsibility, earning it the ranking as the company with the best reputation by... Read More

Taking Stock: UN World Day of Social Justice and Corporate Social Responsibility
Posted on 02-20-2018 by Lisa Thompson

The relationship between social injustice—and those who turn a blind eye to it—has been recognized by great minds across the ages. “Your silence is consent,” said Plato 24 centuries ago. “He who does not oppose evil, commands it to be done,” said Leonardo Da Vinci... Read More

When in the Midst of Change, Be Ready for Crisis Management
Posted on 04-03-2017 by Anna Stevens

Keeping your brand's reputation intact is your primary duty as a public relations professional in 2017. Being ready for crises is an essential element of this kind of brand image protection. When an organization implements a major change in the way it operates, it's a great time to refresh your... Read More

Are You Brave Enough to Risk Going Viral?
Posted on 09-28-2016 by Megan Burnside

Since the dawn of the social media age, viral success has been a PR goal. The idea of scoring maximum coverage for little outlay is often too exciting to pass up. But that doesn't mean companies should chase this goal recklessly. There are a huge number of risks, and campaigns designed for viral... Read More

Lessons from the news tracker - Olympics edition
Posted on 08-22-2016 by Megan Burnside

There are always lessons to be taken from which people, places and events are getting the most media coverage. A major sporting event such as the Olympic Games provides a great chance to focus in on the athletes, countries and companies involved. The patterns and sentiments embedded in the data show... Read More

Reputation Management in a Media Circus
Posted on 08-15-2016 by Megan Burnside

“Without promotion, something terrible happens… nothing!” Sounds like a quote any brand might ascribe to these days, right? Actually, those words come from one of the most brilliant promotors of the 19 th century and founder of the Barnum & Baily Circus—Phineas Taylor Barnum... Read More