04 Mar 2025

Right of Publicity Fundamentals Video

Be sure to watch our video by Francesca Witzburg, founder and managing partner of ESCA Legal, for an overview of U.S. right of publicity law, including the aspects of personal identity that are potentially protectable and notable defenses to right of publicity claims.

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Related Content

  • Right of Publicity Fundamentals
    Review the scope of the right of publicity, including the aspects of personal identity that are protectable and the existence and duration of postmortem publicity rights. Find guidance on notable defenses to right of publicity claims. 
  • Name, Image, Likeness (NIL) Agreements
    Review NCAA regulations and guidance, as well as state laws pertaining to student-athletes' ability to commercially exploit their names, images, and likenesses. The note also identifies key considerations for student-athletes, institutions, and corporate sponsors in NIL agreements. 

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