New Free Application from LexisNexis Delivers Real-Time Leads to Apple Mobile Devices, Maximizing Marketing and Potential Client Opportunities

June 15, 2011 — NEW YORK, NY – LexisNexis (www.lexisnexis.com), a leading global provider of content-enabled workflow solutions, today announced the launch of LexisNexis® Lead Alert, an application that instantly delivers lead information to Apple® iPhone® and other Apple mobile devices. Sourced from a lawyer’s profile on Lawyers.comSM or martindale.com®, or from their LexisNexis hosted website, Lead Alert provides phone and email information, giving attorneys the opportunity to respond promptly to new client inquiries even when they are away from their computer.

"LexisNexis Lead Alert provides attorneys with immediate access to leads when they are on the go, giving them a leg up on their competition and helping them to convert prospects into clients," said David Palmieri, vice president and managing director of Marketing and Consumer Solutions at LexisNexis. “Additionally, Lead Alert enables customers to maximize their existing marketing investment in Lawyers.com, martindale.com and in their LexisNexis-hosted websites.”

The LexisNexis Lead Alert application provides key features including:

  • Real-Time Lead Notification: Notification of phone and email leads as soon as they are captured.
  • Streamlined Response Options: Ability to respond to potential clients or forward a lead with just a few touches of the screen.
  • Easy-to-Use Templates: Time-saving templated responses and individual response options for each prospective client*.

The application is available to U.S. customers of LexisNexis® Law Firm Marketing Solutions, who subscribe to Profiles on Lawyers.com or martindale.com, and those with LexisNexis-hosted websites who access the LexisNexis® Martindale-Hubbell® Client Service Center. Lead Alert is compatible with Apple iPhone, iPod touch® and iPad® and requires iOS 3.2 or later.

Learn more about the application by clicking on the following link: www.lexisnexis.com/lead-alert-info/.

To find out about how to become a qualifying customer, call 1-888-365-1343 or visit www.lexisnexis.com/lead-alert-contact to have a LexisNexis representative contact you.

*Customers retain sole responsibility for compliance with applicable rules of professional responsibility and ethical obligations in responding to potential clients.

About LexisNexis 

LexisNexis® (www.lexisnexis.com) is a leading global provider of content-enabled workflow solutions designed specifically for professionals in the legal, risk management, corporate, government, law enforcement, accounting, and academic markets. LexisNexis originally pioneered online information with its Lexis® and Nexis® services. A member of Reed Elsevier [NYSE: ENL; NYSE: RUK] (www.reedelsevier.com), LexisNexis serves customers in more than 100 countries with 15,000 employees worldwide.

Media Contact
John Michaels, LexisNexis
(202) 857-9121
john.michaels@lexisnexis.com