Use this button to switch between dark and light mode.

Faux Real: Deepfakes Meet IP Law

April 22, 2025 (2 min read)

Read this practice note explaining key IP issues associated with deepfakes, including potential claims under copyright, trademark, right of publicity, and tort law. Understand the current legislative and regulatory landscape as well as jurisdictional differences. Deepfakes, powered by rapidly advancing artificial intelligence (AI), create highly realistic and deceptive media. This note provides valuable insights into navigating the complexities associated with protecting your client’s IP in an evolving legal environment.

Read now »

Related Content

  • Generative Artificial Intelligence (AI) Resource Kit
    Review this resource kit for a collection of current Practical Guidance content on generative AI, ChatGPT, and similar tools. The resource kit is organized by practice area and is frequently updated with new developments.
  • Artificial Intelligence: Federal Litigation Tracker
    Follow key federal litigation concerning generative AI and copyright (infringement and registrability) and AI and labor and employment issues. Case summaries and links to decisions are provided. This tracker is reviewed on at least a weekly basis and updated as needed.
  • Artificial Intelligence: Intellectual Property Regulatory Tracker
    Use this tracker to find recent guidance, decisions, and actions taken by the U.S. Patent and Trademark Office and U.S. Copyright Office related to AI, including policy reports, news, guidance, and administrative decisions. This tracker is reviewed on at least a weekly basis and updated as needed.

Practical Guidance Updates 
Featuring the latest updates from your Practical Guidance account.    

  • The Practical Guidance Journal 2025 Edition One features guidance on what attorneys need to know about deepfake technology, a look ahead at AI risk management, an artificial intelligence checklist, and a review of cautions and key AI legal issues in DEI and employment discrimination.
  • Legal Developments provide the latest updates and analyses of emerging topics impacting your practice area. Visit the Legal Developments page to see the latest topics, which also include breaking legal news and related Practical Guidance content.. 
  • Check out the new Practical Guidance Author Center! Learn about the 2000+ leading attorney authors contributing to our 26 practice areas and find out how you can Become a Practical Guidance Author. Practical Guidance is committed to amplifying diverse voices of attorneys across all differences, including gender and race. 

PRACTICAL GUIDANCE CUSTOMER EMAIL EDITION ON THE WEB

Experience results today with practical guidance, legal research, and data-driven insights—all in one place.

Experience Lexis+