• MelanieR
    MelanieR
    • 8 months ago
    • Professional
    • Industry Insights

    The 6 Most Important Market Intelligence Metrics (and How to Present Them Effectively)

    In 2021, a McKinsey survey revealed that 80% of organizations were prioritizing new business building to better adapt to disruption and shifts in demand. Market intelligence metrics play a crucial role in enabling business expansion. Ongoing turbulence—in...
  • MelanieR
    MelanieR
    • 8 months ago
    • Professional
    • Industry Insights

    How Third-Party Data Helps Your Organization Gain a Market Advantage

    What’s your strategy for uncovering intelligence that can give you an edge in the market? We’ve all experienced the transformative power of data and algorithms when using Google, streaming with Netflix, or shopping on Amazon. But futurist...
  • MelanieR
    MelanieR
    • 8 months ago
    • Professional
    • Solutions

    Why You Need Multi-Dimensional Data to Fuel Better Market and Competitor Analysis

    “Without data, you’re just another person with an opinion.” This adage, attributed to the legendary statistician W. Edwards Deming, suggests the vital role data plays in your market and competitor analysis . After all, you need to convince...
  • jeremiah
    jeremiah
    • over 1 year ago
    • Resources
    • Case Studies

    Lee Enterprises Champions Local-Market Journalism with Help from Indispensable Research Platforms

    In the relentless pursuit of well-researched local news stories, Lee Enterprises needs tools that help elevate the work of journalists across 70+ markets. LexisNexis ® plays a crucial role, providing platforms journalists need to access pertinent...
    • US-RES-LeeEnterprises-CaseStudy.pdf
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