Natalie is a leading TMT lawyer with experience advising conglomerates and Fortune 500 companies on some of the most high-profile and complex matters, including competition, digital transformation, artificial intelligence (AI), e-commerce, consumer protection, product launches and corporate transactions. Having served as an in-house counsel at Fortune 500 technology companies, Natalie has a good overview of everything – such as legal, financial and customer perspectives - enabling her to provide creative and practicable solutions that align with business strategies.

Natalie’s leadership has been marked by innovations and awards. Natalie has been at the forefront of AI to revamp legal operations. This year, Natalie as a thought leader has introduced “hyrid work workforce” where each lawyer must pair with each AI agent, leading to an increase in the quality and efficiency. Additionally, she accelerated adoption of Gen AI, enabling SmarTone to deal with contracts and marketing content effectively and efficiently. As a business partner, Natalie empowered SmarTone not only to acquire spectrum, but also introduce new business models and product offerings - such as high profile collaboration with Disney, cross-border sale and innovative network priority products. 

Notably, she won LexisNexis ELITE Award for the first year and is named LexisNexis 40 UNDER 40 for the third consecutive year. This recognition reflects her commitment to not only mitigating legal and regulatory risks, but also her dedication to digital transformation and adoption of Gen AI. 

Endorsement from Alibaba’s senior AI product manager: “Natalie has a unique understanding of complex e-commerce search algorithms. She consistently offers not only sound legal advice but also actionable solutions, when the business perspective and other perspectives are also being taken into account.”