Identify Influencers and Amplify Messages to Improve PR Effectiveness
Introducing LexisNexis® Media Contacts Solution powered by Agility
As media channels rapidly evolve and it becomes hard to get your story noticed, the need for PR and communications professionals to reach influential media, amplify messages and evaluate their PR programs grows more urgent.
LexisNexis® Media Contacts Solution, a cloud-based media database and communications service powered by Agility, lets you identify influencers and amplify your message so you can achieve your communications goals.
With today’s rapidly evolving media landscape, it’s important to stay current with the outlets and contacts best suited to earn you publicity on your story. LexisNexis Media Contacts Solution allows you to identify relevant publications, outlets, journalists, bloggers, and social media influencers to help amplify your messages.
Caption for country map graphic: Global database of almost 800,000 contacts across 200 countries.
Identify Influencers for Improved Media Outreach
Leverage LexisNexis Media Contacts Solution to pinpoint key contacts and influential audiences for your communications. Identify print or broadcast journalists, social media influencers, bloggers and analysts from our immense media database of almost 800,000 contacts and outlets in over 200 countries. Our team of researchers makes over 2 million updates and additions every year so you can depend on the accuracy of the contact information.
- Find Influencers. Search our global database with almost 800,000 journalists, outlets, bloggers and analysts by beat, keyword or region.
- Connect. Gather reliable media outlet and author details, including email and social media contact info. Our research team continuously checks and updates contact information so you won’t waste time with undeliverable emails or following up with authors who’ve changed jobs.
- Create Custom Lists. Use the intuitive search function to compile contact lists for upcoming campaigns or based on topics of interest.
Amplify Messages to Support Reputation & Crisis Management
LexisNexis Media Contacts Solution helps you amplify your message by enabling personalized communication with key influencers. Send emails to your custom media lists, right from the intuitive, cloud-based console. Track and measure communications—and share results with internal stakeholders and executives.
- Personalize Emails. Add contact fields like journalist name or outlet to your message to automatically personalize emails.
- Track Engagement. Track open and click rates of emails easily, right from the LexisNexis Media Contacts Solution console.
- Add Multimedia Content. Send videos or additional sharable content to augment press releases.
- Generate Reports. Understand activity level and sources for all campaign elements.
LexisNexis Media Contacts Solution offers:
- Exceptional deliverability rates
- Powerful searching and filtering capabilities
- Easy-to-use platform
- Cost-effective solution
- Outstanding customer support