Greater Twin Cities United Way strengthens donor research
For nonprofits like United Way, with lean research teams and large existing donor bases, Nexis® for Development Professionals provides the depth, efficiency, and trusted data needed to maximize donor potential.
“Nexis [for Development Professionals] is one of my favorite tools out of all of them. It has so much information, and it’s easy to get to. I use it every single day.”
Greater Twin Cities United Way is committed to improving lives and strengthening communities in the 9-county area surrounding Minneapolis and St. Paul. Within its advancement department, the prospect development team provides operational support for both institutional and individual fundraising. Their work often centers on managing and analyzing existing donor lists, ensuring fundraisers have the context and intelligence they need to engage effectively.
Unlike some nonprofits that focus heavily on sourcing entirely new prospects, Greater Twin Cities United Way primarily works with the large base of existing donors. Their challenge lies in verifying information, uncovering connections, and spotting opportunities within those established lists.
How United Way uses LexisNexis
With limited staff resources, this "small but mighty" team relies on Nexis for Development Professionals to deliver trusted data, streamline research tasks, and surface deeper insights about donors already connected to their organization.
Melody Travis, Manager of Prospect Development, says, “We live and die on public records—and within our industry, Nexis for Development Professionals is the premier product.”
According to Travis, “We were able to pull a master list of prospects, compare it against our database, and uncover people who were already connected to us but had never hit our radar. That was invaluable.”
The team uses Nexis for Development Professionals daily to run comprehensive reports, access US public records*, and verify property information. Christensen says, “The information is some of the most reliable I’ve come across.”
Why United Way recommends Nexis for Development Professionals
Trust, reliability, and accuracy stand out as the top reasons Greater Twin Cities United Way continues to rely on Nexis for Development Professionals.
See what Nexis Solutions can do for you
-
Nexis for Development Professionals
Learn more
-
Nexis+ AI™
Learn more
Demo Nexis for Development Professionals
See first-hand how 360-degree donor profiles, wealth indicators, and over 81 billion public records* can help you uncover insights that move your mission forward faster. Contact us for a demo.
LexisNexis, a division of RELX Inc., may contact you in your professional capacity with information about our other products, services and events that we believe may be of interest. You can manage your communication preferences via our Preference Center. You can learn more about how we handle your personal data and your rights by reviewing our Privacy Policy.
*Access to U.S. Public Records content is subject to credentialing. Due to the nature and origin of public record information, the public records and commercially available data sources used in reports may contain errors. The LexisNexis Public Records services are not provided by “consumer reporting agencies,” as that term is defined in the Fair Credit Reporting Act (15 U.S.C. §, et seq.) (“FCRA”) and do not constitute “consumer reports,” as that term is defined in the FCRA. Accordingly, these LexisNexis services may not be used in whole or in part as a factor in determining eligibility for credit, insurance, employment, or another eligibility purpose in connection with which a consumer report may be used under the FCRA.