The Ascent to Insight: Developing Habits to Thrive with Research-Backed Decisions. A LexisNexis® White Paper

The Ascent to Insight: Developing Habits to Thrive with Research-Backed Decisions. A LexisNexis® White Paper

A study by the Global Intelligence Alliance (GIA), found that 95%of market intelligence professionals say that the Internet has impacted how intelligence is conducted, including 63% of who call the impact “significant.”1 But as the Harvard Business Review points out, “Information alone is not a perspective on change—information does not automatically lead to insight. Yet the vast majority of companies and executives confuse these two to the detriment of their performance.”2 Rather, you must be properly equipped to navigate the rapids of information, uncover risks and reveal new routes to success.

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http://www.globalintelligence.com/insights/all/impact-of-internet-enabled-tools-on-market-intelligence#ixzz3YEQ3jGN8
https://hbr.org/2015/05/competitive-intelligence-shouldnt-just-be-about-your-competitors