As the perfume industry has
blossomed into a $20 billion dollar a year business, it has encountered a
formidable adversary in the form of "smell-alike" fragrances. Such
perfumes are unlicensed "copies" of popular fragrances that are meant
to appeal to those who wish to possess...
We all remember the sweet scent of our first perfume and only need a simple whiff to propel us back to our youth. Studies show that scent memory is the longest lasting of all of our five senses, meaning you will always be able to instantly recognize the scent your grandmother wore when you were a child...
Paris Hilton and Parlux Fragrances, LCC recently initiated a
trademark case against the International Perfume Palace (IPP), accusing IPP of
infringing Hilton's perfume and cosmetic line.
Hilton's lawsuit, filed in the Eastern District of New York,
is based on IPP's "Paris Paris"...