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Sunstein, Kann, Murphy, & Timbers: Starbucks Absorbs Another Loss in Its Long Trademark Battle with Charbucks

By Steve Abreu , a member of our Trademark Practice Group No doubt about it: It is hard for brand owners to protect against trademark dilution, even with a name as famous as STARBUCKS. With its decision in Starbucks Corp. v. Wolfe's Borough Coffee, Inc. , a federal court in Manhattan has yet...