It should. Any potential client is going to check you out before calling, whether on your web site or social media sites. If it is like a lot of bios, that may end your chances right there. Your bio should encourage not discourage inquiries from potential clients, the media, or conference planners.
So says Janet Ellen Raasch in a short, interesting piece she calls "Buff Up Your Bio" on attorneyatwork.com. I expect she is right when she says that after the home page, "lawyer biographies are the most frequently visited pages" on a law firm's web site. So, beef up that bio Bud and Barbara.
And Raasch has some good ideas to help you:
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