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Jayne Navarre
Online Tools for Law Blogs and Other Website Owners | Alexa

Last week on VirtualMarketingOfficer.com I wrote about How To Promote Your Law Blog and it turned out to be a pretty popular post, so I figured there are enough readers who are looking for ideas in this regard-thanks to all who re-tweeted the post;...

Deborah McMurray
How does the "last mile" relate to lawyers' website biographies?

The "last mile" is a supply chain management term (and a single released by hard rock/glam band, Cinderella, in 1989, and also a play and movie from the 1930s) that refers to a product's last mile before it gets to market and on store...

Norman Clark
Leadership: actions and words

In September and October 2011, our firm conducted a worldwide survey about law firm leadership, as part of our ongoing support of the Law Firm Management Committee of the International Bar Association . 374 lawyers participated, more than half of whom...

Deborah McMurray
The Social Media conversation we should be having - Part 1.

There is still a lot of hand-wringing about social media by law firm partners. A surprising number of firms still don't have approved policies - they are in permanent "draft" mode, perhaps because they don't really want to commit...

Jayne Navarre
How To Promote Your Law Blog (or any blog)

Now that your blog is "LIVE," you need to do some basic things to help others find you. Or give your established blog a little shove and see if traffic doesn't improve. Submit to Giant Search Engines Even though you've optimized...

Steven B. Levy
Comparing Your Law Firm (or Department) to Apple

Most people, especially those outside the technology industry 1 , think very highly of Apple. What would your law practice look like if your clients felt that way about you? Some practices already get rave client reviews; these firms are proving...