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Aloof and clueless

The Economist's "Johnson" blog had an entertaining, and all too true, post several days ago: " Airlinese ." It pokes fun at the awkward butchering of the English language on commercial airlines. To some extent, I think that the blog's author is too kind. Airline jargon...

Law Firm Staff: Overlooked Marketers

Most employees of law firms are in a great position to help in the firm's business development efforts - or help damage them. A lot of that depends on how they are treated, how much that love or hate their job, and are otherwise engaged in the business of the law firm. This is particularly...

Marketing Tip: Avoid Malpractice Claims

Now there is a brilliant title, right? Obviously, any client who sues for malpractice (or even files a grievance with the state bar), is probably not going to hire you again. Not to mention how many people they will bad mouth you to. Okay, so that is pretty darn obvious. But stay with me a minute...