Law firms have been knowledge management organizations ever since handfuls of lawyers started practicing together under the auspices of a "firm." They just didn't know it.
Steve Denning is the author of numerous top-selling business books about leadership, and his client list reads like...
Setting up a blog is easy. Whether you do it yourself or hire someone to do it for you, it will probably be the last easy thing you do in your life as a lawyer who blogs. The rest of your life as a lawyer who blogs will revolve around an empty white box-a box longing to be filled with your nifty ideas...
Marketing professionals have for years gotten a pretty good laugh over the too often used pictures lawyers have on their web sites (and brochures). That is, courthouses, gavels, scales of justice, law books, etc . Can't remember if I've mentioned before how boring and predictable these images...
Let me start with a confession.
It took me a while to "get" Twitter .
The first time I tried it (which I think was 2008), I just used it to consume
information. It wasn't great for a number of reasons - firstly, I didn't put a
lot of time in to work out who to follow (and in particular...
Living in the corporate world, it's
easy to take scorecards, dashboards and metrics for granted. For those that
recoil at management speak, they can become a one way ticket to snoozeville.
For those who like to get down and dirty with data, browsing a realtime display
of information can be the...
The Associated Press now has a copy of the tsunami plan for
the TEPCO Fukushima Dai-ichi nuclear complex.
It's two pages long and ten years
old. (The AP calls it one page, but it's a double-size page.)
There's some discussion of whether
two pages was enough. From a project management...
The other day, I added a "new"
Friend to my Facebook network, someone I see maybe once a year at a
professional gathering. I thought: This is great. Can it get any easier to stay
in touch and up to speed on what's going on in her life so that the next time
we meet we can immediately...
Consultants (as well as lawyers) can
be a touch wordy sometimes. Especially when trying to sell their
services to prospective clients. Often we think that it's necessary to cover
the waterfront in terms of explaining who we are, what we do (or did), and whom
we do (or have done) work for. Or...
I received an email this morning
from the CMO Council on its "Marketing Outlook for
2011." While the research study made more sense to report in Q1, it's
worthwhile to use as a check-up as we edge into August 2011.
The Study reports that marketing
budgets are on the rise, with...