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A Terms Of Use Policy Is Essential For All Online Business Owners

By David A. Wheeler , Greenberg Traurig, LLP For online business owners, there really are no exceptions, in my view, as to whether or not you should have a website terms of use. You want it to protect your intellectual property, you want it to protect your proprietary information and you want to...

Essential Considerations When Drafting Your Website’s Terms of Use Policy

By David A. Wheeler , Greenberg Traurig One of the questions that I often hear from online business owners is "why can't I just copy someone else's terms of use off their website and use it on mine?" My answer is, why would you want to invite someone else's liability into...

Intellectual Property Considerations For Online Business Owners, Part 1

By Susan Radde, Assistant General Counsel for True Value Company If you are a new company launching an online business, the look and feel of your website is crucial to your success. If you are a small business, unfortunately you might not have the internal resources to create the necessary content...

Intellectual Property Considerations For Online Business Owners, Part 2

By Susan Radde, Assistant General Counsel for True Value Company If you're a small online business owner and you're working with a service provider to develop new ideas, characters or other "fuzzy" types of concepts along those lines, you need to be very careful about your intellectual...