Use Of Trademark In Metatag Does Not Constitute Tarnishment, Judge Rules

Use Of Trademark In Metatag Does Not Constitute Tarnishment, Judge Rules

NEW YORK - A law firm's use of a debt collector's name in metatags for its website and in keyword advertising does not constitute dilution by tarnishment, a New York federal judge ruled on Aug. 12, finding instead that the firm engaged in fair use under the guidelines of the Lanham Act (Allied Interstate LLC v. Kimmel & Silverman P.C., et al., No. 1:12-cv-04204, S.D. N.Y.; 2013 U.S. Dist. LEXIS 113465).

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