Legal Business

    • 30 May 2013

    Cell Phone Insurance – A Look at the Various Aspects it covers

    Before you buy cell phone insurance, it’s important to take a look at everything that it covers. Now some people have this wrong impression that it covers just about everything under the sun. But, even the most comprehensive insurance policies don’t cover everything. Therefore it’s important to take a closer look at everything the phone insurance policies cover. This will help you make an informed...
    • 24 May 2013

    Bankruptcy Can Mean A New Start For A Person

    There are times when people need to take advantage of the beneficial aspects of bankruptcy . This can occur for many different reasons. Usually someone has gone through a very trying time with their finance, and they require the bankruptcy option. Since many people go through problems that are insurmountable, they may require this type of process in order to get back on the right track. The reasons that people need to...
    • 24 May 2013

    Beating Back the Trauma: Hiring a Brain Injury Lawyer

    In the news you often hear about former professional football players suffering some form of brain injury that leads to a loss of cognitive skills or loss of life. You also hear news about veterans who come back from Afghanistan or overseas that have some form of traumatic brain injury that results in mental health disorders. Whatever the case may be, it is safe to say that the brain is a sensitive part of the body...
    • 24 May 2013

    Income Protection For Doctors - How To Choose The Right Policy

    There is of course far more to becoming an elite medical professional than monetary rewards alone, but this doesn’t mean that specialised income protection for doctors isn’t one of the most vital considerations that must be carefully thought about and responsibly sourced as a means by which to protect what’s valuable. Just like in most other areas of life, it’s a case of assessing just what the...
    • 21 May 2013

    Why Taking Control of Your Debt is So Important

    We are living in fairly tough times right now and money is becoming tighter and tighter. Higher energy bills, a higher cost of living and a lack of money is seeing many people starting to struggle especially if they are drowning in debt. If this problem applies to you then you should get in touch with a debt management company to get help. A debt management company can help by analysing your situation and giving you...
    • 21 May 2013

    The Necessity of Having Spinal Cord Injury Lawyer

    Spinal cord injuries are about as severe as brain injuries. A spinal cord injury could lead to paralysis or general pain throughout the body. Like other injuries there are levels of spinal cord injuries that can cause havoc to the body. With that being said, whatever injury lead to the spinal cord injury is unacceptable. The Severity of a Spinal Cord Injury While many people deal with spinal cord injuries...
    • 9 Feb 2012

    Facebook IPO | A Take-away Idea for Law Firm Strategy

    Potential buyers got their first look at Facebook financials yesterday, which showed the company produced a $1 billion profit last year from $3.71 billion in revenues. The company derives 85% of those revenues from advertising, with the rest from social gaming and other fees. The initial public offering could value the social network between $75 billion and $100 billion, putting the company on track for one of the biggest...
    • 30 Nov 2011

    Individual and Firm Brands Are Not Mutually Exclusive

    In a couple of posts back in 2009, I talked about the importance of a personal brand , as well as its relation to the firm's brand . Both are important, but the personal brand is more critical since clients hire lawyers in most cases, not the law firm. In this month's issue of Law Practice Today , personal branding was the theme, and one article by Jonathan Fitzgarrald caught my attention because it also...
    • 18 Nov 2011

    Basic Rules for Landing a Client or a Law Job

    Being interviewed by a prospective client is not that different than a young lawyer interviewing for a job in this awful market. This idea came to mind when I saw an article by William Melater, a young associate and contributor to Attorney at Work . He wrote about three basic rules for young graduates interviewing for a law job. I thought how helpful the same rules would be in making a pitch to a prospective client. ...
    • 10 Nov 2011

    Younger Attorneys Need To Appreciate the Business Side of The Practice

    How appropriate this week as the nation (if not the world) honors the memory of a great curmudgeon in CBS's Andy Rooney, that Attorney at Work has a post by its own killjoy Otto Sorts . It deals with an old codger's advice to the younger members of the legal profession, particularly relating to the business side of the practice. His pearls of wisdom for young attorneys include: Clients want solutions...
    • 3 Nov 2011

    How To Promote Your Law Blog (or any blog)

    Now that your blog is "LIVE," you need to do some basic things to help others find you. Or give your established blog a little shove and see if traffic doesn't improve. Submit to Giant Search Engines Even though you've optimized the general metadata on your blog, as well as each post, you may still want to hand submit your blog to some key search engines. Google. Google will eventually...
    • 26 Oct 2011

    How to Have a Successful Solo or Small Firm Practice

    There are lots of things one can do from a marketing and business development standpoint to have a successful practice, whether you are a solo or, quite frankly, a lawyer in any size firm. Considering the fact that you will have less resources to bring into play the smaller your firm, here are a few solid ideas that will help. Thanks to Kathryn Ransburg for her article on LinkedIn which identifies four things...
    • 21 Oct 2011

    Top 2012 Goal: Client Retention

    As 2011 winds down (this year seems to have particularly flown by), it is time to start setting goals for next year. Since approximately 80% of law firm work comes from existing clients (in the form of new work or referrals) or other referral sources, client satisfaction and retention (except for criminal defense, PI and certain other practice areas, of course) should be every firm's No. 1 goal. Allan Colman has...
    • 13 Oct 2011

    Adopt the 20/20 Rule for More Effective Networking

    The Rule : Get to events 20 minutes early, and stay 20 minutes after it is over!! Simple huh. I usually do not link to articles or posts by consultants who refer to themselves as gurus, experts, the best or top anything. I routinely pass their stuff up, because it usually isn't that good, but ..... After reading the article on LinkedIn by Martha Newman . I think maybe I'm just jealous. Because I never...
    • 5 Oct 2011

    Joining Organizations Is Only The Start In Getting Attention

    I've always argued that joining organizations for the purpose of business development is a waste of time for most lawyers. Too many think that by simply joining associations will result in clients flowing to the firm. On the other hand, most lawyers do understand that it takes more than that; and that speaking to and writing for trade and business groups are effective business development tools. The problem...
    • 29 Sep 2011

    Smart Marketing Can Make Your Practice More Profitable

    Interesting buzz over on LinkedIn's Marketing the Law Firm group. Eric Dewey compiled "Ten Tips to Improve Profit in 90 Days or Less," and offered to send a copy to those who requested it. A bunch have. Not a lot of new stuff there, but a number of points he makes are helpful from a marketing and business development standpoint. My favorites among his tips include: Cull out bad clients . ...
    • 20 Sep 2011

    The Relaunch of MoFo Mojo (the MoFo website)

    There has nary been a brouhaha about a law firm website as there was about the former website of Morrison & Foerster LLP . The Google analytics traffic stats were undoubtedly boosted by the lookie-lous, responding to friendly viral urges, "You just have to see this." Well, MoFo has launched its new site and Above the Law has done a fine walk-through of it. http://abovethelaw.com/2011/09/mofo-launches...
    • 20 Sep 2011

    Cross-selling By Any Other Name

    Semantics sometimes get in the way of some good advice. When you try to convince clients (subtly or otherwise) to engage your law firm for additional services not previously rendered, I think it is silly to argue about whether you are cross-selling or cross-marketing clients. I've known and admired Bob Denney for many years. He's not only a great guy, but one of the earliest consultants in our business...
    • 20 Sep 2011

    Getting beyond the myth of the rainmaker

    Too many lawyers believe that only "natural rainmakers" can win new clients. This is possibly one of the biggest factors in poor marketing and business development in law firms. Not believing that they can be good at marketing, many lawyers discourage themselves, and sometimes are discouraged even by colleagues and consultants, from trying. Many of these assumptions are based on urban legend and junk science...
    • 15 Sep 2011

    Should Your Law Firm Have a Formal Training Process for Social Media Engagement?

    In a nonscientific reader poll conducted for SmartBrief on Social Media , leading marketers (of all types) were asked: Does your company have a formal training process for employees before they're allowed to blog, tweet or post other social media content on behalf of the company? The responses were mildly shocking; 70.66 percent said NO, 18.56 percent said YES, and 10.78% replied "not applicable...
    • 7 Sep 2011

    Don't Turn Editors Off - Follow These Winning Tips

    Being a good writer with a dynamite article you would like to get published is only half the battle. You must comply with editorial rules and protocol of the publications you're trying to reach, if you will have any chance at all of getting that best ever written tome published. So, whether you are the next Hemingway, J.K. Rowling or whomever, follow these simple tips from writing guru Joan Feldman in an...
    • 30 Aug 2011

    Is Your Firm A Milky Way or Snickers Bar?

    And which do your clients prefer? Can your clients or prospective clients determine which you are? Do they care? Merrilyn Astin Tarlton has an entertaining piece on Attorney at Work that talks about clients being like kids in a candy store. If all candy looked and tasted alike, like law firms, how is a poor kid (or prospective client) able to make a choice. It would just be random. As Merrilyn points out, all...
    • 24 Aug 2011

    Are You Credible When Making a Presentation?

    Whether you are making a pitch to your boss, a client or prospect, or a speech to a more general audience, credibility is a crucial ingredient. Joey Asher reminds us in an article on Law.com of the importance of ethos in any presentation. Asher succinctly points out four simple tips to boost your credibility on such occasions: Develop relationships in advance . It's always a good idea to build relationships...
    • 17 Aug 2011

    Networking Requires Getting Off Your Duff!

    Social media is obviously one way to network these days, and it can work. But, it is not as effective as face-to-face events with clients, referral sources and prospects. So, it's time to get up from your desk, and get out and about. That is the theme of an article on Attorney at Work by Theda Snyder . And I completely agree. Further, Snyder points out some simple tips on networking that aren't new, but...
    • 10 Aug 2011

    Avoid Marketing Procrastination

    Do you procrastinate in your practice by delaying drafting that motion, or answering those interrogatories, or reviewing your pre-bills? If so, then I'll bet you aren't doing much better with your marketing activities either. Right? Then you beat yourself up at the end of the day for failing to progress on many of them. Well, Bill Jawitz has a simple tip or two over on Attorney at Work that may just...