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INTERNATIONAL SEMINAR: Social Media in the City



Wednesday November 16, 2011, 09:00AM GMT


Wednesday November 16, 2011, 12:30PM GMT

Event Type:



One America Square


£249 (before VAT)


Intended For:

Information manager, IT manager, Project manager, lawyer, partner, marketing manager, social media, knowledge manager, executive assistant


 Perfect Information

This seminar will focus on two practical elements of using social media in a corporate environment. Our first speaker will explore the practical applications of social media in the work place - taking into consideration the legal implications, data security issues and advising on the practical, low-risk applications. Our second speaker will focus in on the application of SharePoint in a work environment as a social media tool. Through an in-depth insight into SharePoint as a product, he will demonstrate practical applications of both how Microsoft themselves use their own product and how others within the City have maximised on its applications.


09.00 - 09.30

Registration and networking
Tea, coffee and light refreshments provided

09.30 - 10.45

Social Media in the Corporate Environment: applications, risks and management
Jonathan P. Armstrong
Partner, Duane Morris LLP
Author of Managing Risk: Technology and Communications)
Linked in:
Twitter: @armstrongjp

  • Exploring the practical applications of social media in a corporate environment
  • New trends emerging and associated risks
  • Data security issues (case studies)
  • The power of the on-line audience
  • Avoiding the risk: Contingencies and management techniques
  • Practical tips and applications

10.45 - 11.00

Refreshment Break and Networking
Tea, coffee and light refreshments provided

11.00 - 12.15

SharePoint: practical application
Dan Haywood
TSP - Digital Marketing Platform Group at Microsoft UK & FRANCE
Linked in:
Twitter: @danhaywood

  • Overview of SharePoint social capabilities
  • Demo of how Microsoft uses SharePoint and social internally

Corporate Intranet overview

  • Use of social media in MySites and our own social site - 'Officetalk'
  • How Microsoft uses Microsoft SharePoint 2010 for Podcasting
  • Examples of public facing SharePoint sites leveraging social capability

12.15 - 12.30

Refreshments and Networking
Tea, coffee and light refreshments provided