The 6 Most Important Market Intelligence Metrics (And How to Present Them)
In 2021, a McKinsey survey revealed that 80% of organizations were prioritizing new business building to better adapt to disruption and shifts in demand. Market intelligence metrics play a crucial role in enabling business expansion. Ongoing turbulence—in economies...
Generative AI 101: What You Need to Know About the Groundbreaking Tech
If you’ve been following the growth of Artificial Intelligence, it’s likely that you’ve interacted with, or at least seen, Generative AI. Systems like DALL-E and ChatGPT fall into this category, making it an incredibly hot topic in the world of technological advancement...
The Importance of Freedom of the Press
In our daily lives, few things drive conversation more than the press. The coverage, investigation and reporting of news is the fuel that carries small conversation and political discourse. Press plays such an important role that press freedom is enshrined in international...
Three Pro Tips for Better Researched Content
The rise of the internet, smartphones and social media has fueled a tremendous explosion of # content in the past two decades. The average consumer is consuming it constantly, no longer just by watching TV or listening to the radio, but via podcasts, blogs, games...
Combatting Fake News with Next-Level Research
The phrase “fake news” may have surged in popularity during political elections in the US and across Europe in 2016, but misinformation and biased reporting have been around since the earliest cavemen exaggerated their dealings with saber-toothed tigers on cave...