By Jake Nelson | Product Manager
Much has been written already about the potential impact of generative Artificial Intelligence (AI) tools on the legal industry. The New York Times reports that it will...
By Steve Carroll | VP of Customer Insights
We recently published an article in this space highlighting some of the results of a groundbreaking survey conducted by LexisNexis regarding how generative...
What is Generative AI?
Uses of Generative AI for Lawyers and Law Firms
What to Look for When Selecting a Generative AI Tool
Learn More about Generative AI Technology
In late November 2022,...
What is Artificial Intelligence
Artificial Intelligence in Law
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By Suzanne McGee
AI is here already -- with the power to change the legal profession
The artificial intelligence tool ChatGPT has taken the world by storm since its November 2022 launch. But in many...
So, you’re a skilled lawyer working for a small (or solo) law firm - though it may be tempting to assume your reputation or skill alone is enough to attract a strong client base, don’t be fooled. As with any business, a good marketing strategy is paramount to success. Though small firms may not have the luxury of dedicated marketing departments, your business does not have to be daunting or expensive. Below are some tried-and-true tips for marketing your small law firm without spending a fortune.
Don’t let the idea of marketing without a marketing department overwhelm you. There are plenty of resources out there just waiting to be harnessed. By utilizing free marketing tools available online, building positive relationships with the people in your network and keeping tabs on how your strategy is performing, you can take your firm further than you ever thought possible.
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