Missed Media Opportunity: The Presidential Debates Failed to Sway Millennials
Posted on 11-21-2016 by Megan Burnside

This post was guest written by Brandon Teeple, a junior at Wright State University. The Millennial Generation, those who are born between the early 1980s and early 2000s, have recently become the largest generation in the U.S. They range anywhere from recent high school or college graduates to critical... Read More

Unraveling the Results: What Media Monitoring Reveals Post-Election 2016
Posted on 11-18-2016 by Megan Burnside

The case could certainly be made that no other presidential race in memory or potentially history has received so much media attention—and, let’s face it, felt so much like a reality TV show—as this one. Now that the election is one for the record books, let’s take a look at how... Read More

Is Social Media Hinting at Who May Win the Presidential Election?
Posted on 11-07-2016 by Megan Burnside

The race is tight, so coloring in the electoral map has proven to be an arduous task. Media monitoring and social media analysis may help to color in some of those states by providing a glimpse into voter sentiment and enthusiasm that polls might not capture. Take a look at a guest blog post brought... Read More

3 Insights from Election 2016 Media Monitoring
Posted on 11-04-2016 by Megan Burnside

What a difference a year and even a week makes. When we started tracking the presidential election coverage a year and a half ago, we aimed to test a few theories: Higher media coverage would lead to better poll results Social media would play a role in the election Swing states would reign... Read More

Has the Presidential Campaign Turned Into a Research Assignment?
Posted on 10-14-2016 by Megan Burnside

This post was guest written by Courtney Resnicky, a senior at Wright State University. The battle between who is telling the truth, who is twisting the truth, and who is flat out lying during this Presidential election seems to have become more heated than ever. In both presidential debates we’ve... Read More

Candidates Are Missing the Opportunity to Inspire Millennials
Posted on 10-05-2016 by Megan Burnside

This post was guest written by Brandon Teeple, a junior at Wright State University. What topics do you care about? Is it ever-increasing national budget? Or is it, perhaps, protecting gun rights? Each generation has a particular set of issues that are important to them, based on what stage of life... Read More

What Election Issues Will Have the Largest Impact on College Students?
Posted on 09-24-2016 by Megan Burnside

This post was guest written by Courtney Resnicky, a senior at Wright State University. The election season always brings “hot button” issues into the limelight, and this year is no different. Although many of the issues are universal, there are a select few that may have a larger impact... Read More

The Missing Millennial and Confused Media
Posted on 09-15-2016 by Megan Burnside

This post was guest written by Courtney Resnicky, a senior at Wright State University. Millennials—those born between 1981 and 1998—have now surpassed Baby Boomers by half a million , according to PEW research. While this may not seem like a huge number, the historic election taking place... Read More

Media Monitoring Shows Sexism Abounds...Still
Posted on 08-25-2016 by Megan Burnside

August 26 th is a big day in women’s history—that day in 1920 that Congress certified the Nineteenth Amendment, giving women the right to vote. When Congress passed the joint resolution 51 years later to commemorate the event with an annual Women’s Equality Day, it said the holiday... Read More

Election Season Puts a Focus on Fact-Checking
Posted on 08-23-2016 by Janelle Coates

Do you have a fact-checking obsession? In today’s hyperbolic media landscape, it seems, fact-checking is de rigueur. That’s good news, according to the Poynter Institute —an organization dedicated to “the elevation of journalism.” In a recent article, Poynter pointed out... Read More

Scholarship Winners to Weigh in on the Media, Millennials and Election 2016
Posted on 08-19-2016 by Kari Abitbol

Earlier this year, Pew Research announced, “Millennials, who already have surpassed Baby Boomers as the United States’ largest living generation, now have caught up to the Boomers when it comes to their share of the American electorate.” Of course, the statement also came with a question... Read More

Media Monitoring Provides a More Complete Picture of the DNC
Posted on 08-02-2016 by Megan Burnside

Politics have dominated the headlines—and prime-time news channels—in recent weeks as media outlets zeroed in on the happenings at both the Republican and Democratic National Conventions. And LexisNexis was there right amidst media. As we mentioned in a previous post , we were on the ground... Read More

Media Monitoring Reveals Shift in Melania Trump Coverage
Posted on 07-20-2016 by Megan Burnside

Guest written by Chris Scully, Senior Media Intelligence Analyst, LexisNexis Day 1 of the RNC ended and Day 2 began and was dominated by attention on Melania Trump’s 15-minute address. And, following Sunday night’s disastrous 60 Minutes interview of Donald Trump and Mike Pence, the RNC... Read More

Journalism Series: The Fact Checking Politics on Late-Night TV
Posted on 07-19-2016 by Janelle Coates

Around this time last year, many lamented the pending exit of Jon Stewart from the late-night TV, but NPR’s Dave Davies may have said it best on Fresh Air when he noted, “Tomorrow morning, a generation of 30-somethings will wake up and realize they’re going to have to vote in their... Read More

Media Analysis in the Moment: RNC Takes Center Stage
Posted on 07-18-2016 by Megan Burnside

Even as political prognosticators debate the merits of vice presidents and polling, 15,000 credentialed members of the media are in Cleveland for this week’s Republican National Convention. After months of tracking the progress—or lack of it—among presidential hopefuls, delegates from... Read More

Journalism Series: 3 Reasons for Conducting News Research and Analysis
Posted on 07-12-2016 by Janelle Coates

What’s the most debated topic of this year’s U.S. presidential campaign? According to a recent Washington Post article , it’s not the border wall, terrorism or emails: It’s the media’s coverage of Donald Trump. More specifically, says the Washington Post, “The debate... Read More

Journalism Series: USA Today Journalists Fact Check Donald Trump's Litigation History
Posted on 06-28-2016 by Janelle Coates

Guest Written by: Ashley Mitchell Unless you’re living under a rock, you know that Presidential-hopeful Donald Trump boasts a litigious past and present. He once sued—unsuccessfully—Julius and Edmond Trump to prevent them from using their own last name for a business venture , claiming... Read More

Piecing together Media Insights from Orlando Coverage
Posted on 06-17-2016 by Megan Burnside

Last Sunday, Omar Mateen entered Pulse nightclub just after 2 A.M. Minutes later Pulse posted an ominous status on Facebook: “Everyone get out of pulse and keep running.” Three hours later, before the sun even rose, media outlets across the globe were already reporting on another mass shooting... Read More

Miranda Rights at 50: What News Analysis Tells Us
Posted on 06-10-2016 by Megan Burnside

It wasn’t long after the Supreme Court ruling on Miranda v. Arizona that Dragnet’s Sargent Joe Friday began apprising suspects of their rights in nearly every episode. In 2000, the words of the Miranda warning appeared on screens small and large so often that Supreme Court Chief Justice Rehnquist... Read More

Data Visualization Provides Insight into Last Days of Presidential Primaries
Posted on 06-09-2016 by Megan Burnside

As you may have noticed from past blog posts , we—like many others—have been closely following this year’s presidential campaign in the news, on blogs and across social media. We’ve analyzed media coverage of candidates, identified key campaign issues and even explored how the... Read More

Media Monitoring Spots Breakthrough Campaign Topic: Libya
Posted on 05-19-2016 by Megan Burnside

Topics that you hear along the campaign trail fluctuate frequently. With Donald Trump as the presumptive Republican nominee and a hotly-contested race between Democrats Bernie Sanders and front-runner Hillary Clinton, Libya has entered the hot topics arena. That’s not surprising, given Hillary... Read More

Media Monitoring Confirms America Really Loves Mom
Posted on 05-13-2016 by Megan Burnside

Do Americans love their mamas? According to media monitoring and new analysis , you bet your sweet bippy they do. Between April 24 and May 10, Mom was more popular than any of the U.S. presidential candidates and general election coverage – combined. In other words, if media coverage is a popularity... Read More

Election Media Coverage Cooling Off as Race Heats Up
Posted on 05-12-2016 by Megan Burnside

Forty-seven down, nine to go. The end of the presidential primary season is drawing ever closer, with contests in Connecticut, Delaware, Maryland, Pennsylvania, Rhode Island and Indiana now under the nation’s belt. While the candidates themselves appear to be in the midst of a feeding frenzy—pulling... Read More

Media Mentions for Prince Eclipse Presidential Coverage
Posted on 04-21-2016 by Megan Burnside

Americans were shocked and saddened by the news of recording artist Prince’s death at the age of 57 on Thursday. The legendary singer-songwriter’s death hit airwaves and news outlets faster than you can say, “Diamonds and Pearls.” Media and social media hashtags immediately started... Read More

Media Monitoring Shows Whether Campaign Messages are On-Brand or Off-Brand
Posted on 04-08-2016 by Megan Burnside

Whether we like it or not, the adage that “these days, we sell our candidates like we sell our soft drinks” is largely true. Any political strategist—especially those in the rarefied air of a presidential election— knows the importance of branding and messaging in electoral politics... Read More